BBC News Extends LiveU Usage for Summer Olympics

EPR Editorial TeamMay 17, 20121 min read

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BBC News Extends LiveU Usage for Summer Olympics

[caption id="attachment_34666" align="alignleft" width="200" caption="LiveU's solutions have been used at high-profile events, including the 2011 British Royal Wedding, Academy Awards and so on."][/caption]BBC News will broaden its LiveU usage to cover the 2012 London Olympics and Paralympics and US Presidential Campaign. BBC News, BBC World and BBC America will receive footage taken with Live ULU60 mobile uplink technology, which can be used in diverse situations as well as extreme weather conditions. BBC News has regularly relied on LiveU solutions over the last three years for quality output, portability and functionality. Extended LiveU usage will deploy it for live, as-live and store-and forward pieces. The growing relationship between BBC News and LiveU re-enforces the efficacy and quality of LiveU’s brand and video-over-cellular solutions. LiveU’s leading product is a 3G/4GLTE backpack that condenses “the capabilities of an HD Satellite truck” for use in various weather conditions. LiveU CEO Samuel Wasserman recognized BBC News’ decision as a “significant vote of confidence in the flexibility of our solution.” With the 2012 London Olympics and Paralympics and US Presidential Campaign, LiveU extends its active portfolio. So far, LiveU's solutions have been used at high-profile events, including the 2012 US Presidential Campaign, the British Royal Wedding between Prince William and Catherine Middleton, the Academy Awards, GRAMMY Awards, Super Bowl, NBA All Star Weekend, Brazilian Carnival, World Cup in South Africa and 2008 Beijing Olympic Games.

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EPR Editorial Team

The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.