Polk & Co.: Broadway and Theatrical PR Firm Profile

Updated July 2026

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Polk & Co.

Polk & Co. is a New York City-based boutique public relations firm specializing in Broadway, theatrical projects, television, film, personalities, and special events. Founded in 2013 by Matt Polk and Jessica Johnson, the firm has been ranked among Observer's top 20 PR firms in the United States since 2017. Polk & Co. operates with a senior team of roughly a dozen practitioners, including Alexandra Cutler, Tom D'Ambrosio, Jeffrey Fauver, Marly Leighton, Colgan McNeil, Kelly Stotmeister, and Wayne Wolfe.

Recent Tony-winning credits

Polk & Co.'s recent credits include the Tony Award-winning productions of Buena Vista Social Club, Justin Peck's Illinoise, and Bill Rauch and Zhailon Levingston's reimagined Cats: The Jellicle Ball. The firm has also handled press for Jamie Lloyd's Cyrano at BAM and Kenneth Branagh's King Lear at The Shed.

Current Broadway slate

Polk & Co.'s 2025–2026 slate includes The Rocky Horror Show (Roundabout, April 2026), Maybe Happy Ending, Stranger Things: The First Shadow, Back to the Future: The Musical, Pirates! The Penzance Musical, Fallen Angels, and the 2025–2026 Roundabout Theatre Company season. Polk & Co. has served as Roundabout's press representative for more than 15 years.

Notable historic credits

Tony Award-winning Broadway productions including The Band's Visit (which won 10 Tony Awards, including Best Musical), The Color Purple, The Boys In The Band, and A Soldier's Play; major commercial runs of Wicked, Come From Away, Beetlejuice, Network, The Inheritance, The Prom, The Sound Inside, TINA — The Tina Turner Musical, and Pretty Woman.

Film and television campaigns

Polk & Co. has contributed to global publicity campaigns for Apple TV+ (Come From Away, The Tragedy of Macbeth), Warner Bros. (In The Heights), Netflix (tick, tick…BOOM!, The Prom, The Boys In The Band), Amazon Studios (One Night In Miami), ABC ("The Little Mermaid Live!"), The CW ("Crazy Ex‐Girlfriend"), Disney (West Side Story, Into The Woods), FOX ("RENT," "Grease Live!," "The Rocky Horror Picture Show," "A Christmas Story"), Paramount (Florence Foster Jenkins), Roadside Attractions (Judy), 20th Century Fox (The Greatest Showman), and Lionsgate (La La Land).

Industry leadership

Polk & Co. serves as PR consultant for Black Theatre United and the Broadway Advocacy Coalition. Matt Polk began his publicity career in 1998 focused on not-for-profit and commercial projects including Disney's Tony Award-winning production of The Lion King, Disney Theatrical Productions, and DreamWorks. Jessica Johnson has managed and contributed to more than 250 publicity and marketing campaigns for Broadway and Off-Broadway productions, and since 2023 has additionally served as Interim Director of Communications for the Perelman Performing Arts Center (PAC NYC).

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