
Local Marketing Forecast
Google Business Profile, local AI search, reviews, franchise marketing. EPR's permanent hub on local visibility and how local businesses get discovered in 2026.

Google Business Profile, local AI search, reviews, franchise marketing. EPR's permanent hub on local visibility and how local businesses get discovered in 2026.

Ayelet Noff, founder and CEO of SlicedBrand, made 2021 PR predictions at the end of 2020. Five years later, the scorecard: four full hits (TikTok, Apple ATT, Substack journalist rise, UGC), one half-hit (altruistic brand), one miss (Clubhouse), and one major unforeseen development — the AI Communications layer.

A lesson to be learned from the pandemic is the importance of communications, especially with the news media.

It's been more than 470 years since this phrase credited to French theologian John Calvin first appeared.

Here are some expert thoughts on how to market and win on TikTok.

What do marketers think is likely to happen in the new year in the world of marketing, digital publicity, influencers and more?.

The public service campaign was very clear that citizens should not standby and film an officer in danger.

Offering flexible PR packages, Mind Meld ensures that tech brands - large or small - can conduct product launches or share major news.

When you mix wild animals and people, occasionally, accidents will happen.