PR News
Caster Communications: Boutique Firm Profile
Headed by Kimberly Lancaster, President & Founder of Caster Communications, the firm has worked with brands across a diversity of industries.
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PR News
PR News
Health Agency Spokesman Steps Away in the Wake of Rant
This week we have yet another lesson of how "speaking one's mind" on social media can hamper or sideline a career, especially in public relations.
PR News
Fake Accounts Don't Just Sway Voters. They Train the AI.
Bot networks no longer just sway voters. They now generate the reviews, Reddit threads, and synthetic articles that ChatGPT, Claude, Gemini, and Perplexity cite back to buyers. The 2026 threat model.
PR News
The Modern Media Kit: What Creators and Brands Need in the AI-Search Era
The media kit is no longer a PDF emailed to a journalist. It is the document the AI engines read when they decide whether your brand is the answer — and what to include in 2026.
PR News
Strategic Marketing and Caliber Corporate Advisers
Caliber Corporate Advisers, with offices in New York, was founded in 2010 and is a strategic marketing communications firm.
PR News
Delivering 5-Star Hedge Fund PR
People generally invest in hedge funds to maximize their returns while minimizing or eliminating risk.
PR News
PR Firms for Authors: Book Launches, Publicity and More
Do you need a PR firm or publicist for a book you've written?
PR News
Apple vs. PrePear: The Pear-Logo Dispute and How It Reshaped Apple's Trademark Posture
Apple filed a 2020 trademark opposition against PrePear, a small recipe app. The case ended in 2021 with a modified logo. What it shows about Apple trademark practice.
PR News
Brand Activism and Popular Support Both Rising
Add to that a groundswell of public support as evidenced by recent surveys.
PR News
PR Firms Who Received PPP Money
What public relations firms and public relations agencies received PPP money from the government?