Latest PR, AI, and communications news from Everything-PR. Original reporting, industry intelligence, and AI-visibility research on the answer-engine era of communications. Publishing since 2009.
Mental Health Awareness Month is the most crowded cause window on the marketing calendar. Five brands — Rare Beauty, Headspace, Bell Let's Talk, Unilever, Lululemon — show what durable commitment looks like versus performative activation.
Companies are leveraging AI-powered tools and technologies to streamline campaigns, target the right audiences, and better analyze data for optimized success.
When a fan army turns into a regulatory event — the Taylor Swift x Ticketmaster Eras Tour collapse, the congressional fallout, and what it documented about platform monopoly under coordinated fan-army pressure.
Although it's been a difficult couple of years, throughout the global pandemic, the world witnessed a lot of resilience and compassion.
Franchise marketing is two businesses at once — recruit franchisees, sell to consumers. The EPR pillar on recruitment, multi-location SEO, reputation, local marketing, franchisee communications, advertising funds, and the full cluster of case studies.
McDonald's introduced a comprehensive franchisee performance assessment framework this spring. The franchisee community is pushing back. The corporate logic is defensible. The implementation is the work.
During the years 2014-2015, Dubsmash was extremely popular as an app for people who enjoyed lip-syncing or dancing to short videos.
Florida's Communications State — 23M residents, 142M visitors, $1.6T economy, $130B tourism. Visit Florida, the regional CVBs, the political communications environment, hurricane response, and the agency landscape serving the state's institutional clients.
Public Relations has become an integral part of the world of any business today.
Credova CEO Dusty Wunderlich announces an agreement with Cornerstone Bank and their HQ move.
