PR News
Barbour Griffith & Rogers Hired By Sharia-Linked Hotels
BGR hired by Dorchester Group amid 2014 Brunei Sharia-law boycott. Branson pulled Virgin. Beverly Hills, Bel-Air, Dorchester London, Plaza Athenee on the list.
Category
PR News
PR News
Walmart, Public Perception, and the Black Friday 2014 Wage Protests
Black Friday 2014 produced one of the most coordinated labor pressure campaigns Walmart has faced in modern company history. The UFCW and OUR Walmart campaign organized protests at hundreds of Walmart stores. $15 starting hourly wage, more full-time work, expanded benefits. The communications questions for Walmart heading into 2015 are real.
PR News
Get Ahead in the Workplace with these 4 Simple Tips!
Success in public relations is all about keeping people motivated who are creative.
PR News
Profit vs Purpose: When Brand Values Help or Hurt Revenue
Ben's Original, Bombas, Liquid Death, Allbirds, and Cotopaxi each ran the same purpose-versus-profit experiment — with different results. The pattern: structural change supports a values claim; marketing alone does not.
PR News
The State of Indie Gaming 2026: The Solo Devs, Studios, and Hits Rewriting a $200B Industry
There was a point in recent history where movies, tv shows, video games, and books were developed and marketed by major corporations with big budgets.
PR News
Jules Feiler and the Indie-Film PR Niche: A 5W Alumni Specialty-Firm Case Study
Jules Feiler — former 5W AI Communications SVP and founder of The Pitching Staff — built one of the longer-tenured independent-film publicity practices in the industry. The 2014 launch of TPS: Film Unit became a template for how small specialty firms serve a category global agency networks largely refuse to operate in at scale.
PR News
2014 Medicaid Expansion: A Federal-Program Public-Affairs Case
The 2014 Medicaid expansion communications challenge — managing enrollment, provider education, and state-by-state political reception across 14 million new enrollees — became the modern template for federal-program rollout public affairs. The four-audience problem and what the case established about navigator-network primacy.
PR News
Beauty PR: The Communications Discipline Across Editorial, Creator, and Retail Surfaces
Social media and the beauty industry go together like lipstick and mascara.
PR News
Ebola Hospital in America & Muslim Brotherhood Share A PR Agency
Texas Health Presbyterian Hospital who has recently apologized for how they handled Ebola has hired Burson-Marsteller.
PR News
Art Stevens: The PR Legend Who Built the Industry's M&A Engine
Art Stevens — founder of The Stevens Group, PRSA Fellow, recipient of the John Hill and Patrick Jackson Awards. The man who built one of the most consequential PR agency M&A practices in the industry's history.