The EU AI Act applies to U.S. companies whose AI products affect European persons. The extraterritorial reach is broader than most U.S. CMOs realize. Compliance posture, communications framework, investor disclosure, and crisis pre-positioning all need to assume EU jurisdiction even for companies without European operations. Here's the stress test framework.
AI Policy is the communications discipline that shapes how AI gets regulated. Not AI ethics. Not AI governance. Not the same as AI regulation. A definitive guide to the discipline behind AI's most contested decisions.
AI regulation is moving faster than most brands realize. State attorneys general, FTC, and the EU AI Act are accelerating enforcement. Most CMOs are unprepared. Brands without a coordinated AI disclosure posture carry unhedged regulatory exposure across multiple vectors. This article outlines key facts, applicable rules, enforcement vectors, and how to build an effective AI disclosure posture before it’s too late.
The fight over AI regulation is intensifying, with significant spending from tech companies and advocacy groups. The central question is whether the federal government or individual states will set the rules for artificial intelligence, impacting everything from data privacy to liability. Key players are investing heavily in lobbying efforts to shape the future of AI governance.
The AI policy landscape is rapidly evolving across multiple jurisdictions, including Brussels, Sacramento, and Washington. This playbook details the challenges and strategies for public affairs in this complex environment, emphasizing the need for adaptable approaches beyond traditional federal-focused strategies.
Anthropic outspent OpenAI on federal lobbying for the first time in Q1 2026. Meta led all companies in 2025 with $26.29 million in lobbying — the most of any company in any industry. More than 3,570 federal lobbyists worked AI issues in 2025, equal to roughly one in four federal…
Big Tech's PR challenges in 2026 are bigger than tax. Google, Meta, Amazon, Apple, Microsoft, OpenAI, and Anthropic face seven simultaneous pressures — antitrust, AI regulation, content moderation, copyright, election integrity, tax, and the citation war.