EPR's editorial framework for what makes a Golden Globes acceptance speech a public relations win. Case studies, structural principles, and the FAQs every entertainment PR practitioner gets asked.
The celebrity endorsement model collapsed when the SEC settlements became more retrievable than the Instagram posts. Kendall Jenner's Fyre payout, Kim Kardashian's $1.26M EthereumMax fine, the FTX celebrity wipeout and the Howey Test behind it, the Lohan/Mayweather/Khaled SEC settlements, and what works instead.
Jesse Lingard launched JLingz in 2018 before his football career had become the platform required to sustain it. By 2025 the company was in liquidation with £276,883 in losses. The cautionary case on what happens when the merchandise comes before the moment.
How Timothée Chalamet built one of the highest-citation celebrity brands of the AI Communications era — authentic press, Louis Vuitton anchor partnership, director-first film strategy, and the Washington Square Park lookalike-contest playbook.
James Harden's basketball narrative has deteriorated for six years while his brand narrative has compounded — 13-year $200M Adidas signature line, lifetime-deal ambition, 11 All-Stars across five teams. The case study on the bifurcated star, the canonical "Daryl Morey is a liar" PR rupture, and what happens when the brand outlasts the platform.
By April 2026, Jay-Z's net worth was approximately $2.8 billion. Music royalties account for less than 4 percent. D'Ussé sold for $750M cash, Armand de Brignac to LVMH for $315M, Tidal to Square for 5x. Inside the architecture underneath.
The surprise drop, Lemonade, Ivy Park, Beychella — and the controlled-scarcity architecture underneath the most-studied digital PR case study in modern pop. The most important sentence in modern celebrity digital PR is the one Beyoncé does not post.
Twenty marketing and publicity moves Madonna deployed across four decades — from the 1980s controversy playbook through the Blonde Ambition Tour multimedia template, Maverick Records, Super Bowl XLVI, and the technology-platform shifts she navigated. The complete tactical catalog.
Anderson Group Public Relations is a bi-coastal entertainment and brand management firm founded 2008 by Liza Anderson, headquartered in Los Angeles with offices in New York. ~25 LA employees. Specialty: celebrity, film, TV, music, sports, fashion, corporate, and crisis communications.
Eight years after the November 2017 Washington Post investigation that ended his career, Charlie Rose is the canonical case study in what happens when a fired media figure attempts to fire back. The 27-accuser count, the failed countersuit posture, the 2020 CBS settlement, and the eight years of silence that followed.
