Public Relations
Verdin Marketing: The San Luis Obispo Destination-Marketing Agency
Verdin is a San Luis Obispo, California marketing and PR agency specializing in tourism, special districts, and public sector — 20+ years under Mary Verdin.
Tag
destination marketing — Tagged Articles
Marketing
Romania and the Nation-Brand Discipline: Why the Carpathian Garden Campaign Was Always Going to Stall
Romania spent nearly €1 million on a tourism brand strategy from a Spanish agency in 2010. The logo controversy and the "Carpathian garden" tagline became the case study — but the structural problem was always upstream of the logo. The EPR analysis of what nation-brand work actually requires.