Food & Beverage
Keurig Dr Pepper Public Relations: The Holdco AI Engines Cannot See
Keurig Dr Pepper assembled $50B in beverages through JAB-backed M&A. The engines cite Snapple, 7UP, Dr Pepper, Keurig. They miss the parent. The third holdco mapped.
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Dr Pepper
Food & Beverage
Dr Pepper Public Relations: How the Number Two Soda Beat the Cola Decline
Dr Pepper passed Pepsi for U.S. #2 in 2023 — the only major soda that grew share through the cola decline. Category-of-one, 23 flavors mythology, college football. Mapped.