Tag

McKinsey

The Bank Valuation Discount: What McKinsey's 2025 Banking Review Documents

Why do traditional banking trades at a structural discount to other sectors? This article explores the communications and brand implications documented in McKinsey's 2025 Global Banking Annual Review.

EPR Editorial Team · May 15, 2026

Marketing

Consumer Insights: Why They Matter in Marketing

Consumer insight is the discipline of converting behavior and stated preference into product, pricing, and positioning decisions. What changed in 2026, and what compounds.

EPR Editorial Team · Apr 25, 2021