Social Media
LinkedIn's New AI Features
LinkedIn shipped more AI features in 2024-25 than in the prior decade. Hiring Assistant, Sales Navigator AI, Copilot integration, algorithm AI \u2014 the operational reference.
Tag
Microsoft Copilot
AI Communications
The Complete AI Visibility Audit: 6 Engines, 60–80 Prompts
Most brands have never measured their Citation Share — the percentage of relevant AI answers where they appear. The 2026 five-step audit framework for ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews, and Microsoft Copilot. Two to four hours, in-house executable.
AI Communications
Bing vs Google: A Comparative Reference
Google and Bing are the two largest search engines in the Western market. Google dominates global search share. Bing operates as the persistent challenger with meaningful U.S. desktop position. Market position, strengths, weaknesses, and practical implications for marketers.
Technology
How Bing Became Microsoft Copilot
The 17-year PR retrospective of the search product everyone wrote off — and that quietly became the retrieval index powering Microsoft Copilot. From the 2009 Decision Engine to the 2026 Wave 3 multi-model architecture, the Bing best-stories arc as a case study in patient platform PR. [22739, 27964, 27941, 27951]
PR News
Bing as Retrieval Index: The Plumbing Behind Copilot
Bing didn't disappear — it became Microsoft Copilot. The 2026 playbook for getting brands cited inside Copilot answers: the 7-input retrieval stack, how Copilot differs from Google AI Overviews and ChatGPT Search, the tactical steps, and how to measure Citation Share for Bing/Copilot.