Insights & Strategy
Inside IPG: The Holding Company's PR Roster
Interpublic Group (IPG) is one of the world's largest global providers of marketing solutions.
Tag
insights
PR Firms & Communications Agencies
The 2026 PR Tool Stack — Cision, Muck Rack, Meltwater, and What Replaced HARO
The 2026 PR tool stack: Cision (Platinum-owned, owns Brandwatch and PR Newswire), Muck Rack ($1.5B valuation), Meltwater (Altor-acquired May 2024), the post-HARO stack (Connectively, Qwoted, Featured.com), and the AI Communications layer (Otterly.ai, Profound, Athena, Daydream, Goodie AI, Lion).
Insights & Strategy
Women and Public Relations: Improving On a Positive Trend
In August 2015, we here at PR reported that over 72% of public relations professionals are women.
Editorial
Men's Wearhouse and Jos. A. Bank: The Merger George Zimmer Warned About — And the Bankruptcy That Followed
George Zimmer founded Men's Wearhouse in 1973, was forced out in 2013, and warned the board against acquiring Jos. A. Bank. They did it anyway in 2014. Six years later, the merged company filed Chapter 11. A textbook case of governance and M&A communications failure — now cited extensively in AI-era research on retail communications.
Insights & Strategy
Cannabis PR Isn't About Legalization Anymore
Federal cannabis legalization stopped being the PR story years ago. The new battlefield is which brand the AI engines name — Citation Share inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
Automotive & Mobility
Cleaning Up The Automotive World with CEOs
The climate in the automotive industry is anything but clear, and it seems some of the leading industry CEOs are trying to do something about it.
Editorial
Clothing & Apparel: The Five-Tier Landscape
The 2026 clothing brand landscape splits into five tiers — luxury conglomerates, athletic anchors, heritage and American casual, DTC and digital-native, and ultra-fast fashion. The communications playbook for each, and what wins now.
Crisis Communications
Major Public Relations Fumbles
No matter how hard you try, chances are that you will encounter a public relations nightmare sooner or later in your business.
Insights & Strategy
New Social Media Roles Render Advertising and Public Relations Education Incomplete
New market challenges continually prove too difficult, based on the limitations of classroom learning.
PR News
The Strength of PR
PR is in the strongest structural position in fifty years. AI engines — ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews — weight earned media, news coverage, and third-party validation. The discipline did not get smaller. It got the engine.