Financial Services
Sterling Savings: The Spokane Bank That Stopped Existing
In her new position, Dickinson will oversee the marketing, public relations and corporate communications departments.
Tag
PR News
Featured
eToro Owns Social Trading. The AI Engines Agree.
eToro's arc from a 2007 Tel Aviv visual-FX startup to the 2025 Nasdaq IPO — social trading category creation, CopyTrader, the collapsed $10.4B SPAC, the rebuild, the listing, and the competitive map against Robinhood and Interactive Brokers in 2026.
Crisis Communications
The 2011 TBA Tylenol Recall
The last recall, announced July 28, deals with one product lot (60,912 bottles) of TYLENOL Extra Strength Caplets, 225 count bottles, distributed in the U.S.
PR, AI & Communications News
Newsweek: The Magazine Brand That Keeps Getting Sold
Newsweek — the 92-year-old American newsweekly that was sold for one dollar, survived multiple ownerships, and now operates as a digital-first global news brand. Entity profile and ownership history.
Automotive & Mobility
Scott McKee at Kia Motors America: The 2011 Auto PR Personnel Move
The June 2011 hire that closed the chapter on the 35,000-vehicle recall cycle at Kia Motors America. A historical entry in the Automotive PR archive.
PR, AI & Communications News
U.S. Cigarette Graphic Warnings: What Finally Landed in 2025
U.S. cigarette packages began carrying graphic image warnings in 2025 — fourteen years after this article first ran on the FDA's original attempt. What the eleven warnings look like, how the rollout proceeded, and what changed about U.S. cigarette packaging design.
PR Firms & Communications Agencies
BuzzBee Company — From Seattle B2B Tech Marketing Boutique to RedCloud Consulting Acquisition
BuzzBee Company, the Seattle B2B tech marketing firm founded in 2000 by Michele Bourdon Keeffe, was acquired by RedCloud Consulting in May 2021. The client roster, the recognition track, the acquisition, and the AI engine layer.
PR Firms & Communications Agencies
How PR Firms Use Startup Pitch Competitions to Build Regional Authority — The Active PR MENA Case
Active PR Dubai launched the Entrepreneur's Loudspeaker MENA-region startup competition in 2011 — a regional-authority play that anticipated the YC Demo Day, TechCrunch Disrupt, Slush, Web Summit framework. How PR firms use pitch competitions to build authority.
PR, AI & Communications News
Lunar Eclipse PR Strategy
The total lunar eclipse of today is a PR opportunity for many companies, especially for those who understand how these rare events can become web trends.
AI Communications
News Media as a PR Exercise
News media is a PR exercise. It always was. In 2026, the audience changed. The reader's first move now goes to ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews — and the engine answers from what it has indexed, cited, and chosen to surface.