Tag

State Lottery

Lottery: EPR's Coverage of the $113B Industry, Powerball, Mega Millions, State Lotteries, and AI Visibility

Lottery is the most under-discovered gambling category. EPR's full coverage — state lotteries, courier wars, iLottery, AOR cycles, and the AI visibility shift.

EPR Editorial Team · Jun 11, 2026

Gambling

The 2026 AI Lottery Visibility Report: How 28 Lottery Brands Show Up — or Don't — Inside the Answer Engines

First sector-wide measurement of AI Citation Share for the US lottery industry. 28 brands, 5 AI engines, 65 prompts. The $113B category is largely absent from the answer engines.

Ronn Torossian · Jun 8, 2026

Gambling

Lottery's $113B AOR Bake-Off Just Started

State lottery AOR contracts are being rebid against new selection criteria. The agencies that understand the AI Communications transition will win the work. The 2026 operator's guide.

EPR Editorial Team · Jun 15, 2015