Marketing
Apr 8, 2022
Marketing Efforts and Design
Design and marketing tend to go hand-in-hand.
3 min readRead more
EPR Editorial Team
Editorial Team, Everything-PR
ContributorPREditorialCommunications
About EPR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
Latest by EPR Editorial Team
Marketing
Apr 8, 2022
The Role of Marketing by a Company’s Board of Directors
A company's board of directors is a group of individuals elected by shareholders who serve as the top governing body of the business.
3 min readRead more
Corporate Communications
Apr 8, 2022
Corporate Social Responsibility as a PR Tool
The biggest misconception about corporate social responsibility (CSR) is that it's purely altruistic.
3 min readRead more
Marketing
Apr 7, 2022
How to Prove the Value of Marketing Campaigns to Boards of Directors
They are responsible for the overall success of a company, and it is their duty to ensure that every dollar spent adds value.
3 min readRead more
Marketing
Apr 6, 2022
Integrating Branding In Every Business Aspect
Since companies spend a lot of time and effort on their branding, once branding is complete together, it's time to start integrating all those elements.
3 min readRead more
Creator Economy
Apr 5, 2022
Creators Don't Cold Call
Inbound vs outbound brand deals in the creator economy. The four sources of deal flow, why inbound wins, and how MrBeast, Logan Paul, Emma Chamberlain, Justin Welsh, and Reed Duchscher run it.
3 min readRead more
Insights & Strategy
Apr 5, 2022
Achieving Success with PR Campaigns
With a well-planned PR campaign, companies can generate a positive public image and reputation.
3 min readRead more
Marketing
Apr 3, 2022
Digital commerce
Digital commerce refers to the buying and selling of goods and services using digital channels like the internet and mobile networks.
3 min readRead more
Insights & Strategy
Apr 2, 2022
Ben & Jerry's: The Activist Brand That Outlived Its Founders' Control
From a 1978 Vermont gas station to a Unilever subsidiary to a Magnum Ice Cream Company spinoff — and now a founder resignation. Inside the Ben & Jerry's playbook: why activism written into the certificate of incorporation outlived the founders' control, and what consumer brands can copy.
3 min readRead more
Marketing
Apr 1, 2022
Website personalization
Marketers use a strategy called website personalization to develop unique and customized experiences for visitors to a website.
3 min readRead more