Insights & Strategy
Dec 6, 2020
Public Relations Trends — More Personal & Honest
What are going to be hot in public relations in 2021, what wont?
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EPR Editorial Team
Editorial Team, Everything-PR
ContributorPREditorialCommunications
About EPR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
Latest by EPR Editorial Team
PR Firms & Communications Agencies
Dec 5, 2020
Sage Communications: PR Firm Profile
Sage Communications is a McLean, Virginia integrated marketing, PR, and advertising agency founded 2002 by David Gorodetski. Leading public-sector and technology agency in the DC metro region. $38.1M revenue (2025), ~86 employees. Solution brands include Brotman Winter Fried, Virtual Marketing (acquired), Johnson Design Group, Longbottom Communications. President Julie Murphy. Federal clients include DFC, EXIM Bank, APHIS, USDA, US Fish & Wildlife Service.
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Insights & Strategy
Dec 5, 2020
Strategies for PR & Marketing In The Year To Come
We asked some experts for opinions on what trends and strategies we will see in public relations and marketing in the new year.
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PR, AI & Communications News
Dec 5, 2020
Predictions for Next Year: Influencers, Digital PR, Search
Five predictions for the year ahead — influencer compression, named-ambassador strategies, podcasts overtaking conferences, the press release format under pressure, and the end of the third-party cookie. Each one has a winner and a loser attached.
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PR Firms & Communications Agencies
Dec 4, 2020
MGY NJF Continues to Lead the Travel Sector
This PR, social and experiential marketing brand for MMGY Global, continues to prove its worth after being acquired in 2016.
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PR, AI & Communications News
Dec 3, 2020
Karv Communications: PR Communications Support
Karv has an additional office in Santa Monica, California.
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Multicultural Marketing & DEI
Dec 2, 2020
Pamela Zapata, Society Eighteen: Multicultural Influencer Management Q&A
Pamela Zapata founded Society Eighteen in 2019 as a multi-ethnic influencer agency. Worked with IPSY, Sephora, Marc Jacobs, P&G, and Unilever. Quadrupled the roster in year one.
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Crisis Communications
Dec 1, 2020
The TASC Group Runs The Nonprofit Crisis Book
The TASC Group is the New York nonprofit communications and crisis-management firm founded in 2001 by Larry Kopp. Specializes in mission-driven, social-advocacy, and crisis communications. Kopp is a founding member of the Atlantic Theater Company with David Mamet, William H. Macy, and Felicity Huffman. Notable work: family of Trayvon Martin, Park51, Texas Two-Step J&J litigation.
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Marketing
Dec 1, 2020
OnlyFans Explained
$7.22 billion in gross revenue. 46 employees. $497 million in dividends to one owner. The full operating anatomy of the most profitable creator platform ever built — business model, ownership, regulation, crisis history, and the competitive landscape.
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Marketing
Dec 1, 2020
The TikTok Creative Codebook: Sound-On, Native-First, 90/10
How do brands succeed when it comes to marketing on Tiktok?.
3 min readRead more