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Lambert: Michigan PR and Investor Relations Firm Profile

Lambert, formerly Lambert, Edwards & Associates, is a Grand Rapids PR and investor relations firm founded in 1998 by Jeff Lambert and ranked by O'Dwyer's.

Profiled

Jul 6, 2018

Desk

EPR Editorial Team

Firm summary

Lambert, formerly Lambert, Edwards & Associates, is an independent Grand Rapids, Michigan PR and investor relations firm founded in 1998 by Jeff Lambert, who is founder and CEO. O'Dwyer's ranked it 45th among U.S. PR firms in its 2019 rankings and a top-10 financial and investor relations firm. It expanded into New York in 2018 by acquiring Owen Blicksilver PR.

Who founded and leads Lambert?

Jeff Lambert founded the firm in a Grand Rapids basement and is its founder and CEO, according to Agility PR and O'Dwyer's. O'Dwyer's lists Don Hunt as president. Jeff Lambert said in the 2019 rankings coverage that it is the era of the mid-size agency, with companies wanting world-class work without the overhead of a large firm.

What happened in the Owen Blicksilver PR acquisition?

Lambert, Edwards & Associates acquired Owen Blicksilver PR in April 2018 to move into the New York market, according to O'Dwyer's, creating an entity with 65 staff and more than 150 clients with a New York office at 450 Seventh Avenue. O'Dwyer's said Blicksilver, known for private equity, M&A, real estate, crisis, bankruptcy and litigation support work, retained its branding at the time, and that Lambert reported $7.6 million in 2017 net fee income. EPR's financial services PR and investor relations sections cover its core disciplines.

What does Lambert do?

O'Dwyer's lists public relations, investor relations, public affairs, crisis and issues management, brand and digital strategy, litigation support and transaction communications, and describes its tagline as "The PR Firm That Can Read an Income Statement." The firm's own description says it specializes in PR, investor relations and integrated marketing.

Which clients has Lambert worked with?

O'Dwyer's lists Pure Michigan and Stroh Brewery among its clients. Agility PR reported SABRE Awards finalist work with Wolverine Worldwide (crisis management), Bethany Christian Services (not-for-profit) and New Holland Brewing (multimarket campaign).

What recognition has Lambert received?

Agility PR reported that O'Dwyer's ranked Lambert 45th nationally in 2019, up nine spots, after 32% growth, and also named it a top-10 financial and investor relations firm, a top-10 environmental and public affairs firm and a top-17 food and beverage PR firm. O'Dwyer's database says it has been named PRWeek and PRNews Small Firm of the Year. These are third-party reports of rankings from 2019 and may have changed.

How does Lambert compare with other financial communications firms?

Lambert is a Midwest independent in a field concentrated in New York, so it can be compared with the national financial firms in EPR's PR agency profiles directory, including Joele Frank, Prosek Partners, ICR and H/Advisors Abernathy.


Related: PR agency profiles, Financial services PR, Investor relations, Joele Frank, ICR, 5W Public Relations

Lambert: Michigan PR and Investor Relations Firm Profile FAQ

Who founded Lambert?

Jeff Lambert founded the firm in Grand Rapids, Michigan, in 1998 as Lambert, Edwards & Associates. He is founder and CEO.

Where is Lambert based?

Lambert is headquartered in Grand Rapids, Michigan, with offices in Detroit, New York, St. Louis and Phoenix according to a company description.

What is Lambert known for?

It is known for PR and investor relations, and O'Dwyer's ranked it a top-10 financial and investor relations firm in 2019.

Is Lambert independent?

Yes. It is independent and founder-led.

Editorial assessment by Everything-PR, based on public record and archive coverage. No firm-supplied marketing copy, no paid placement.