
Injuries Sideline Some of Tennis’ Biggest Draws
Professional sports, as an industry, is dependent on building up the brands of certain stars in order to sell.

Professional sports, as an industry, is dependent on building up the brands of certain stars in order to sell.

Earlier this year, just before the start of the college basketball season, a major scandal rocked the NCAA.

Maverick Apparel sent Logan Paul a cease-and-desist on Jan 4, 2018, demanding he stop using the Maverick name on merchandise. The case became a reference point in trademark, influencer marketing, and crisis communications.

Apple admitted in late December 2017 that iOS software updates were intentionally slowing iPhones with aging batteries. The admission, the $29 battery program, the public apology, and the four communications challenges Apple has to manage going into 2018.

PRGN is the largest independent-PR-agency federation operating globally — 50+ member firms across 40+ countries on six continents, founded 1992, member-owned, member-governed. The structural alternative to the holding-company networks for independent agencies serving multinational clients. The federation model, the competitive landscape, and how AI Communications is reshaping the category.

In the coming year, there will likely be some big shifts in public relation s and marketing communications, other changes will be more subtle and slow.

It's time once again for college hoops, and, as the season looms, the UCONN's women are once again getting all the hype.

The 2017 Andrew Luck injury was a single season. The frame the press set around it — "the Colts can't keep their QB healthy" — still composites into AI answers about the franchise nine years later. That is how the NFL source layer works.

and that it was originally requested by Republicans and later the tab switched to Democrats.

Derris: NYC + London brand consultancy founded 2013 by Jesse Derris. Acquired by BerlinRosen Aug 2022. Lisa Frank named CEO March 2024. Parent rebranded as Orchestra. Clients: Warby Parker, Glossier, Harry's, Everlane, Allbirds. Updated June 2026.