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Crisis Communications

Bybit Survived. Ronin Didn't.
Crypto & Web3

Bybit Survived. Ronin Didn't.

Smart-contract exploits, bridge breaches, and exchange hacks are common in crypto. This article examines the crisis communication playbooks of Ronin, Wormhole, and Bybit, highlighting the importance of fast, credible responses and the costs of slow detection. Learn how to navigate a crypto hack, from immediate disclosure to securing user funds and coordinating with partners.

EPR Editorial Team ·
The FTX Collapse: A Communications Post-Mortem
Crypto & Web3

The FTX Collapse: A Communications Post-Mortem

The FTX collapse, from a $32 billion valuation to bankruptcy in ten days, offers a profound study in communications failure. This article analyzes the crucial missteps in FTX's public messaging, the impact of Sam Bankman-Fried's statements, and the lasting lessons for crisis communication and legal alignment.

EPR Editorial Team ·
Sports League Crisis Response Index 2026
Sports & Gaming

Sports League Crisis Response Index 2026

Every major sports league in the analysis window absorbed at least one material crisis cycle. The variable that mattered was not whether the crisis arrived — the variable was how fast the league responded, how visible the commissioner was during the cycle, and how durably the lea

EPR Editorial Team ·
The Hospitality Crisis Playbook
Hospitality

The Hospitality Crisis Playbook

The traditional 72-hour crisis response window has dramatically compressed. This playbook details how hospitality brands manage the first 24 hours of a crisis in 2026, including specific trigger taxonomies, case studies, pre-crisis infrastructure, and the impact of AI citation persistence.

EPR Editorial Team ·
United Airlines and the Moment the Script Failed
Travel

United Airlines and the Moment the Script Failed

Crisis communication fails when language attempts to sanitize reality. The video showed a man being dragged down an aisle. United's words described logistics. The gap destroyed credibility instantly. The 2017 Dr. David Dao incident as modern reference for how corporate language compounds rather than contains a crisis.

EPR Editorial Team ·