


How to Run an Instagram Contest
Whether you're a well-established brand or just getting started, an Instagram contest is an increasingly popular social media strategy - and for good reason.

Advertising on Instagram & Four Awesome Brands on Instagram -- And What They’re Doing Right
As one of the most well-loved social media sites, a great Instagram presence is critical to any brand.

PR Firms on Instagram: The 2026 Definitive Feature — From the 2016 Audit to the AI Engine Era
This is one PR firm that has taken advantage of the power that social media platforms have, and specifically, Instagram has, on digital marketing.

Non-Stop Communication and its Effect on PR Industry
When was the last time you received a personal letter in the mail?

How Top Independent PR Firm CEOs Use X (Twitter) in 2026 — and Why LinkedIn Now Wins
In the public relations arena, CEO's build brands, and advise their clients to use social as part of their brand identity.

PR Fight: Public Relations People Assaulted & Beat Up… And Not Just by Deborah Norville
This week was a reminder of just how painful a publicist's life can be at times - when Deborah Norville kicked a publicist.

Luxury Brand Communications: The 2026 Center
How luxury brands run communications in 2026 — LVMH, Kering, Richemont, fashion week as content trigger, K-pop ambassador economics, crisis playbook. The Everything-PR luxury center.

Who are the Leading Florida PR Agencies?
There are many great PR firms in Florida - some of which we have profiled, including Zimmerman Agency.

The Rise of Social Capital — And Why It Now Decides Which Businesses and Nonprofits Win
Social capital used to be a sociology term. Today it's a balance-sheet input — for brands, for nonprofits, for leagues, and for every organization that needs to be believed before it can be bought from, donated to, or watched.
