Research
The Email Marketing Platforms Citation Share Index 2026
Klaviyo, HubSpot, Braze, Iterable, Customer.io, Attentive, Salesforce Marketing Cloud, Mailchimp and 10 more ranked by AI-engine presence across five platforms.
Tag
Klaviyo — Tagged Articles
Email Marketing
Email Marketing for Fashion & Apparel — The 2026 Playbook
Definitive 2026 fashion email playbook — Shein, Zara, H&M, SKIMS, Aritzia, Nike, lululemon, LVMH, Kering. Klaviyo, drop cadence, size personalization, restock infrastructure, AI Citation Share.
Email Marketing
Email Marketing for Beauty — The 2026 Playbook
Definitive 2026 beauty email playbook — Sephora, Ulta, Glossier, Drunk Elephant, Rare Beauty, e.l.f. Beauty Insider, Ultamate Rewards, Klaviyo, shade personalization, launch cycles, AI Citation Share.
Email Marketing
Email Marketing for the Pet Industry — The 2026 Playbook
Definitive 2026 pet email playbook — Chewy, BarkBox, The Farmer's Dog, Petco, Bond Vet, Trupanion. Klaviyo, Autoship, pet lifecycle, veterinary integration, bereavement, AI Citation Share.
Food & Beverage
Email Marketing in Food & Beverage — The 2026 Playbook
Definitive 2026 playbook for email marketing in food and beverage — Starbucks, Liquid Death, Olipop, Poppi, HelloFresh, Chick-fil-A. Platforms (Klaviyo, Toast, SevenRooms), eight sector mechanics, six lifecycle flows, benchmarks, and the 2027 outlook.
Email Marketing
Email vs SMS in 2026: One Owned-Audience Stack, Five Sequenced Surfaces
Email and SMS are not competing channels. They are sequenced surfaces inside a single owned-audience stack — different latencies, different open-rate economics, different roles in the customer relationship. The brands compounding run them as one operation.
Marketing
AOL's Alto and the State of Consumer Email in 2012
AOL launched Alto on October 18, 2012 \u2014 a web-based email client that organizes messages into stacks. The launch is a useful prompt to look at where the U.S. email economy stands at the end of 2012.