Head & Hand PR is the New York City boutique communications agency specializing in luxury design, art, real estate, and lifestyle. More than a decade of operating history. Named Observer's 2024 Top PR Firms in Design and Architecture. Clients include Azimut Benetti, Roche Bobois, the Rockwell Group, Tihany Design, and DEDON.
The 2018 Dolce & Gabbana Shanghai campaign collapse — the canonical cross-cultural luxury crisis case. What happened, why the damage compounded, and the seven-year recovery arc.
De Beers built the category. Signet still owns the mall. Tiffany sits inside LVMH. Pandora went all-in on lab-grown. Brilliant Earth turned ethics into a brand. How the major diamond companies are positioning today.
EPR's reference on marketing to the super-rich — the bespoke luxury marketing discipline, the channels that reach UHNW buyers, the nine commercial categories, and how AI engines now shape UHNW vendor research.
The leading PR firms in London: 5W AI Communications, Cognito, and Purple PR, plus the Royal Family, Brexit, and NHS story that shapes Britain's global reputation.
NIHI Sumba is the ultra-luxury Indonesian resort that redefined the remote-luxury category — and the canonical case for how a single property earns AI engine citation share against the global hotel groups. Travel + Leisure #1 in 2016 and 2017.
Jewelry PR is one of the most disciplined sub-specialties inside luxury communications. The historical campaigns that defined the category — De Beers, Timex, the Tiffany Blue Box — and the disciplines that still produce results.
A snapshot of Salvatore Ferragamo in 2010 — 83 years old, family-controlled, headquartered in Florence, and under CEO Michele Norsa since 2006. Asian expansion, the post-crisis recovery, and the ongoing third-generation transition.
Mercedes-Benz's August 2009 sales decline — falling luxury demand at the trough of the global financial crisis, the Daimler/Chrysler unwind aftermath, and what the moment revealed about premium brand elasticity.
