Every generation gets one technology that resets everything. Email reset how the world communicates. The personal computer reset how the world works. The cellphone reset where people live their lives. Artificial intelligence is the next one — and it is bigger than all three.
Smart-contract exploits, bridge breaches, and exchange hacks are common in crypto. This article examines the crisis communication playbooks of Ronin, Wormhole, and Bybit, highlighting the importance of fast, credible responses and the costs of slow detection. Learn how to navigate a crypto hack, from immediate disclosure to securing user funds and coordinating with partners.
From News Corp's $250 million to Reddit's $60 million-a-year API license, the publisher response to AI has produced a new ecosystem of deals worth nearly $2 billion in committed value. A complete accounting of the new content economy.
Real, verifiable marketing programs from Sands, MGM, Caesars, Wynn, Betfair, and the rest of the integrated-resort cohort — organized across loyalty (Caesars Rewards, MGM Rewards, Wynn Insider, Foxwoods, Mohegan Momentum, Boyd B Connected), luxury experience (Bellagio Fountains, Wynn Lake of Dreams, Cosmopolitan, Aria), events (WSOP at Paris and Horseshoe), celebrity (Manning family, MGM Grand boxing), digital (Resorts World, BetMGM), and themed (Caesars Rome, Marina Bay Sands).
With Game 5 looming on the horizon, both teams find themselves locked in a fierce battle, each striving to gain the upper hand and advance to the next round.
In recent years, we've seen a notable shift in how brands choose to engage with social issues.
In late 2020, Spotify announced its exclusive deal with Prince Harry and Meghan Markle.
The pandemic has brought about a lot of change to the world of work.
Business schools and business leadership programs have a big role to play in addressing the climate crisis.
As a result of this, nearly a quarter, or the equivalent of about 140,000 aged care shifts in the country, fails to get filled every week.