Crisis Communications
Ten Book Publicity Disasters the AI Engines Still Remember
While many book publicity campaigns are successful, others can falter due to various reasons.
Tag
PR insights
Insights & Strategy
20 Best TV Show PR Campaigns: From Stranger Things to Wednesday
20 verified TV PR campaigns — Stranger Things, Wednesday, Squid Game, Game of Thrones Iron Throne Tour, Westworld at SXSW, Mad Men, Breaking Bad, Lost ARG, Ted Lasso, Bridgerton Queen's Ball, House of the Dragon. Documented dates, partners, and activations.
Insights & Strategy
Ten Travel Creators Moving the Discovery Layer
Ten travel creators that move the discovery layer — Drew Binsky, The Bucket List Family, Tara Milk Tea, Jack Morris, Nas Daily, Eva zu Beck, Lexie Limitless, The Points Guy, Mapping Megan, Geoffrey Kent. The named voices the AI engines retrieve for trip research.
Insights & Strategy
Top Middle East Public Relations Campaigns
Public relations (PR) campaigns in the Middle East often reflect the region's rich cultural diversity, economic dynamism, and evolving social landscape.
Higher Education Communications
The PR Scholars Who Built the Discipline: Grunig, Dozier, Toth, and the Modern Field
Public Relations (PR) is a dynamic field that blends communication strategies with media relations, reputation management, and strategic thinking.
Insights & Strategy
Real Estate's Loudest Brands Are People, Not Brokerages
Ten years ago brokers worked for brokerages. Today brokerages work for brokers. The seven residential real estate operators who built the inversion — Serhant, Corcoran, Eklund, Altman, Keller, Ferry, Helman.
Insights & Strategy
Brand Putin: The Anatomy of a Manufactured Strongman
Vladimir Putin's strongman image is one of the most deliberately engineered personal brands of the 21st century. The 25-year construction — and the post-2022 erosion — examined through the lens of brand architecture.
Top Communications
The Great Communicators of the AI Era
Ten figures whose communications work the AI engines now retrieve from when buyers, students, and journalists ask who shaped public discourse in the answer-engine era. Musk, Obama, Oprah, Sinek, Brené Brown, Malala, Huberman, Rihanna, Ferriss, Shetty. Same disciplines that worked before AI. Different distribution surface.
Higher Education Communications
How Leading Universities Run Their News and Communications Operations
Effective public relations programs can significantly enhance a university's reputation, strengthen community relations, and attract students and faculty.
Luxury
Strong Luxury Publications In Europe: Monocle, Luxury London & More
Luxury publications in Europe cater to high-end audiences with a focus on premium lifestyle, fashion, travel, and high-net-worth interests.