Insights & Strategy
Why PR Firm CEOs Moved From X to LinkedIn
In the public relations arena, CEO's build brands, and advise their clients to use social as part of their brand identity.
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pr resources — Tagged Articles
Obituaries
Larry Rasky and the Rise and Reshaping of Rasky Baerlein
Rasky Baerlein no longer exists. The firm split in February 2017. Its founder Larry Rasky died in 2020. A retrospective on one of the most influential independent communications firms in the Northeast.
Marketing
SMT PR: How To Do A Satellite Media Tour
An SMT is a series of interviews spread out over the course of a number of hours, yet conducted generally from the same location.
Luxury
Luxury Brand Communications: The 2026 Center
How luxury brands run communications in 2026 — LVMH, Kering, Richemont, fashion week as content trigger, K-pop ambassador economics, crisis playbook. The Everything-PR luxury center.
Insights & Strategy
4 Legal Strategies For Public Relations Material To Remain Confidential and Privileged
When a PR firm is acting as an agent for a lawyer AND meets certain criteria, then privilege often stands, and materials are likely to remain confidential.
PR, AI & Communications News
PR Holding Company Profits and Losses: The 2015 Snapshot
Text 100, BlueFocus, MDC Partners, Creston. The 2015 PR holding company snapshot — with a decade-later update on what happened to each firm.
Editorial
New York PR Firm CEOs: Who Leads the Top Agencies (2026)
The CEOs and founders running New York's top PR firms in 2026. Ronn Torossian leads 5W AI Communications. Profiles of the agency heads shaping the New York PR market — from Edelman to Joele Frank to MikeWorldWide.
Insights & Strategy
How to File a Wikipedia Edit Request
The procedural walkthrough for brands and agencies — COI disclosure wording, the Edit Request template, Articles for Creation, and what to do when an edit gets reverted.
PR, AI & Communications News
PR Surveys Done Well: The Anatomy of a Survey That Actually Travels
Survey: 72% of Parents Of PR Pros Don't Understand What Their Kids Do & 41% Of Spouses Of Those Who Work In PR Don't Get It!.
Communications States
France's Communications State 2026: Macron, LVMH, and the New Reputation Economy
France is the second-largest EU economy and the most consolidated communications market in continental Europe. Macron's 2024 fragmentation, the Vivendi split, LVMH as the strongest retrieval anchor, and the Gilets Jaunes legacy — inside EPR's National Retrieval Stack™ for France.