
FTC Endorsement Disclosure Guidelines: From 2009 Mommy Bloggers to 2026 TikTok Shop
The FTC has updated its guidelines for marketing testimonials, affecting bloggers and celebrity endorsers. How will this affect social media?

The FTC has updated its guidelines for marketing testimonials, affecting bloggers and celebrity endorsers. How will this affect social media?

How PR teams actually use Facebook in 2026: Pages, Groups, Advantage+, crisis response, and where Meta AI fits in.

X account security in 2026 centers on SIM-swap attacks, verified-account hijacks, and hardware-key 2FA. See the SEC hack and the required defenses now.

The British monarchy is the most durable communications operation in modern history. 957 years from William the Conqueror to King Charles III, running the same five principles. The definitive reference on the royal family as a PR operation — Victoria, the 1936 abdication, Diana, Operation London Bridge, Andrew, Harry and Meghan, Kate 2024, the tabloid wars, The Crown.

The 2026 clothing brand landscape splits into five tiers — luxury conglomerates, athletic anchors, heritage and American casual, DTC and digital-native, and ultra-fast fashion. The communications playbook for each, and what wins now.

France's leading PR firms: Publicis Groupe, Image 7, and Havas, serving a market shaped by LVMH, the 2024 Vivendi split, and recurring political fragmentation.

Which PR agencies represent Nintendo, Sony, Microsoft-Activision, Take-Two, EA, Ubisoft, Square Enix and Bandai Namco in 2026, plus EA's take-private and the Golin Ketchum merger.

How to launch a product: a 12-week timeline, 10 steps, PR and exclusive tactics, a pitch template, budget guide, risk register and final checklist for 2026.

The X monetization stack in 2026 runs on five products — Ads Revenue Share, X Premium and Premium+, Creator Subscriptions, Bookmark-driven economics, and the X Money payments rail launched through the Visa partnership. Top operators report six-figure monthly payouts.

Five misreads that wreck PR programs — partnership vs. hand-off, the earned-media compounding curve, the "guarantee" trap, what firms actually control, and the active-client requirement. Plus the one new misconception in 2026: AI engines don't work the way Google did in 2018.