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Ford: America's #1 Truck Brand for 44 Straight Years
Automotive & Mobility

Ford: America's #1 Truck Brand for 44 Straight Years

Ford Motor Company — second-largest U.S. automaker, F-Series the best-selling truck in America for 44 straight years. Founded June 16, 1903 by Henry Ford in Dearborn. Jim Farley CEO since October 2020. Ford+ strategic plan announced May 2021. F-150 Lightning unveiled May 2021, Bronco relaunched June 2021, Maverick on sale October 2021. EPR's Ford entity reference.

EPR Editorial Team ·
The Toyota Recall Crisis
Crisis Communications

The Toyota Recall Crisis

The 2009-2010 Toyota recall crisis — over 8 million vehicles recalled globally, Akio Toyoda's congressional testimony, the operational response, and what other consumer brands should be learning from one of the most consequential corporate reputation events of recent years.

EPR Editorial Team ·