In 2014, Hodinkee was a single-author blog about wristwatches. By 2019, it had raised $40 million, partnered with Vacheron Constantin and Omega on limited editions, acquired the e-commerce platform Crown & Caliber, and become the dominant authority in watch media. By 2024, it had
Breitling positions itself as a high-end watchmaker with a rich heritage, emphasizing its Swiss craftsmanship, innovation, and precision. An in-depth analysis of the marketing and PR strategy behind the three-reference architecture, the Georges Kern era, and the Squad ambassador model.
How Jacob Arabo — Bukharian Jewish immigrant, 47th Street jeweler, hip-hop's house brand — built Jacob & Co. for the new-money generation before Geneva knew the new-money generation existed.
