AI communications & PR intelligence for technology.
EPR Tech is the dedicated technology title of the Everything-PR network — daily reporting, research, and AI-visibility analysis on how software companies, AI labs, hardware makers, and venture-backed startups earn presence inside ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews.
There was a point in recent history where movies, tv shows, video games, and books were developed and marketed by major corporations with big budgets.
The most important change that the Facebook ad network promises to bring is an easier time for ad buyers when it comes to purchasing ad space.
Big Data has been called many things: interesting, compelling, workable, complex, nuanced, overwhelming, helpful … many things. But, no matter what it's called, the most important description of Big Data comes from how it is being used. Businesses who have implemented Big Data analysis correctly and simply, call it a great creative advantage.
More and more companies across various industries are beginning to move away from more traditional data warehousing options such as storage area networks. Companies are looking for more distributed, clustered, or scalable storage.
As more and more companies reap the benefits of Big Data, it will continue to become increasingly vital for businesses to look for the competitive advantages Big Data can offer them. And, while that’s a smart business strategy, one step in that process must be to consider how to prepare your business to deal with the challenges Big Data can present.
Last week’s Techonomy 2013 conference in Tucson, Arizona centered on the future health and prosperity of our world through the intersection of technology, the economy and society.
A Bing/Windows collaboration led to what we can safely consider the most enticing search experience to date, the best of Bing web search all in one place.
Although most people are pleased with the readily-available and always-getting-cheaper 1,080p high definition (HD) TV sets, some people were thinking that maybe it’s time for something better — and it's here. Enter 4K ultra-high-definition TV.
4K TV (TV in Ultra HD) is here, a technological advance bringing a display that's four times the quality of current HD televisions. The immersion and realism of the display is striking, but there are a few problems the television manufacturers need to overcome. The most apparent one is the price as early adopters are paying up to $25,000 for a set. The second problem might be content. How long is it going to take content providers to get on board with the 4K revolution?
Google Think Insights released a 8 page whitepaper, Gamers On YouTube: Evolving Video Consumption, which offers valuable intel and insight on gamers.
Instagram’s 130 million users uploaded so many videos in the first eight hours that it would take you a whole year to watch them all. And it’s not going to be long before these 15 second InstaVideos become 15 second InstaAds.
The World Wide Developers Conference kicked off this week and among the revelations from developers, one of the most curious came from Apple upon the unveiling of its new iOS 7. The upgrade for iOS on Apple’s mobile devices has received mostly impressive reviews and represents the biggest change to its mobile OS since its development. Despite all the positive reviews, there was considerable confusion over one move from Apple.