Beauty
Sep 7, 2021
Essence Ventures Acquires Beautycon Media
BeautyCon Media is an inclusive community for content creators, influencers, celebrities, fans, and brands to come together for all things beauty and fashion.
3 min readRead more
EPR Editorial Team
Editorial Team, Everything-PR
ContributorPREditorialCommunications
About EPR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
Latest by EPR Editorial Team
Insights & Strategy
Sep 5, 2021
China and the Global Luxury Market: How the Chinese Consumer Built — and Now Reshapes — Luxury
The Chinese consumer built the modern global luxury market — and is now reshaping it. LVMH, Kering, Richemont, Burberry exposure. The Hainan duty-free shift, the daigou collapse, the rise of credible domestic Chinese luxury brands.
3 min readRead more
Automotive & Mobility
Sep 4, 2021
The 2021 Chip Shortage: How Toyota, Tesla, and the Detroit Three Are Communicating the Crisis
The global semiconductor shortage is the largest auto-industry supply shock since 2008. Toyota's stockpile is breaking down. Tesla is running software workarounds. Ford, GM, and Stellantis are absorbing the worst of it. The communications discipline being built now will shape the next decade.
3 min readRead more
Email Marketing
Sep 3, 2021
Top Email Marketing Benefits
According to research from marketers, email marketing is an incredibly successful and widely utilized marketing channel.
3 min readRead more
Marketing
Sep 2, 2021
Google Ads in 2026: The $200B Business Under DOJ Antitrust and AI Overview Pressure
Google Ads is a $200B+ business under simultaneous pressure from the 2024 DOJ antitrust ruling, AI Overview disruption, and the structural shift to answer engines. What advertisers, PR teams, and brand operators need to understand in 2026.
3 min readRead more
Marketing
Sep 2, 2021
Innovation in Marketing and Operations: The AI-Era Operating Stack Marketing Teams Actually Run in 2026
Marketing ops in 2026 — the four-layer AI stack: ChatGPT Enterprise, Claude for Work, Adobe Firefly, HubSpot Breeze, Salesforce Einstein, plus GEO measurement (Profound, Evertune). McKinsey ranks marketing #1 for AI ROI.
3 min readRead more
Marketing
Sep 1, 2021
Driving Traffic Through SEO
Most marketers already understand that the speed at which different SEO techniques are changing is constantly increasing.
3 min readRead more
Event & Experiential
Aug 31, 2021
How the Best Wedding Planners Market Themselves in 2026
Wedding planning is a $76 billion US industry. The seven channels that drive inquiries in 2026 — Instagram, TikTok, The Knot, Zola, WeddingWire, Pinterest, Google, AI engines, referrals — and the five attributes of planners who win.
3 min readRead more
Insights & Strategy
Aug 31, 2021
Protecting a Company’s Reputation With Consumer Issues
Recently, during a flight from Philadelphia to Miami, a passenger on a Frontier Airlines flight had to be duct-taped to his seat.
3 min readRead more
Social Media
Aug 30, 2021
Chamberlain Coffee: How a Creator-Founded Brand Built a Social Media Marketing Blueprint From Day One
Chamberlain Coffee, founded by Emma Chamberlain in 2019, is the blueprint for how new brands build social media marketing from zero in the creator economy.
3 min readRead more