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Hopscotch Groupe: Paris Global PR Group, $102.3M Fees

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Hopscotch Groupe: Paris Global PR Group, $102.3M Fees
Hopscotch Groupe: Paris Global PR Group, $102.3M Fees

Hopscotch Groupe is a Paris-based communications group, listed on Euronext Paris, that combines PR, events, influence and digital work for clients in France and abroad. Frédéric Bedin chairs its executive board. PRovoke Media's 2024 Global 250 ranking lists it 38th, with 685 staff and $102.3 million in 2023 fee income. The group reported 2025 consolidated revenue of €270.8 million.

Updated: October 27, 2026

Contents

What does Hopscotch Groupe do?

Hopscotch Groupe provides what it calls global PR, mixing influence, events, activation, digital work, internal communication and public affairs. Its company descriptions call it the first PR group in France and the third French communications group, with agencies including Hopscotch Paris, Le Public Système PR, heaven, Sagarmatha and Human to Human.

  • Public relations, influence and public affairs.
  • Events, congresses, travel and luxury communications.
  • Digital, internal communication and brand work.

The group's mix of PR and events gives it a different profile from PR-only independents such as Coyne PR and Padilla agency profile.

Who owns and leads Hopscotch Groupe?

Hopscotch Groupe is a publicly listed company on Euronext Paris, managed by its founders and managers, with Frédéric Bedin as chair of the executive board. A 2019 company release describes it as an international communications group created in France and run by its founders and managers.

The group traces its roots to Bedin's event agency Délires, founded in 1986, and to Lionel Chouchan's PR agency, active since 1968. The two merged in 1993 to form Le Public Système, which floated on the stock market in 1998, according to Bedin's biography on the company's site. Le Public Système merged with Hopscotch in 2010, and the group took the Hopscotch name in 2015. Christophe Chenut became chair of the supervisory board in May 2018.

How big is Hopscotch Groupe?

PRovoke Media's 2024 Global 250 lists Hopscotch Groupe 38th with $102,346,067 in 2023 fee income and 685 staff, up 11.1 percent from 2022. The ranking uses 2023 figures, a year older than the O'Dwyer's data on the U.S. profiles.

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MeasureDetail
HeadquartersParis, France
Staff685 (PRovoke Media 2024 ranking)
2023 fee income$102,346,067 (PRovoke Media 2024 ranking)
PRovoke 2024 global rank38th
2025 consolidated revenue€270.8 million, down 15.1% (company results, April 2026)
2025 gross margin€98.8 million, down 5.7% (company results, April 2026)
OwnershipPublicly listed, Euronext Paris (HOP)

Zonebourse reported that the 2024 Paris Olympics inflated the prior-year comparison and that Hopscotch targets €200 million in gross margin by 2030, with international activity above 35 percent of gross margin in 2025. The revenue figures are company accounts and differ from PRovoke's fee income. The ranking is on PRovoke Media's 2024 Global 250.

What are Hopscotch Groupe's recent moves?

Hopscotch Groupe's documented moves include a 2019 increase in its Sopexa stake, a 2019 event agency acquisition and the 2015 rebrand. The table lists them newest first.

DateMove
April 2026Reports 2025 results and a 2030 target of €200 million in gross margin
July 16, 2019Raises its stake in Sopexa from 30.5% to 66% for €7.8 million
January 25, 2019Acquires Vivacom, a Lille event agency, through its subsidiary Sagarmatha
February 2015Renames the group Hopscotch Global PR Group, with Hopscotch Paris as its PR agency
2010Le Public Système and Hopscotch merge into one group

Details are in Zonebourse's report Hopscotch targets €200 million gross margin by 2030.

How does Hopscotch Groupe compare with peers?

Hopscotch Groupe reports lower 2023 fee income than SEC Newgate, Pomilio Blumm and Ruder Finn, and higher than Padilla, on PRovoke's table. All figures use the same source and year.

FirmBaseOwnership2023 fee income (PRovoke)Staff (PRovoke)
Hopscotch GroupeParis, FrancePublicly listed$102,346,067685
SEC NewgateMilan, ItalyMajority-backed by Investcorp$196,053,3561,266
Pomilio BlummPescara, ItalyFamily-led$177,112,000307
Ruder FinnNew York, NYIndependent$175,500,0001,220
Padilla agency profileMinneapolis, MNOwned by Avenir Global$45,849,220184

For every firm profiled on the site, see the PR firms directory.

Frequently Asked Questions

Is Hopscotch Groupe publicly traded?

Yes. Hopscotch Groupe is listed on Euronext Paris under the ticker HOP, and it floated in 1998 under its earlier name Le Public Système.

Who leads Hopscotch Groupe?

Frédéric Bedin, a co-founder, chairs the executive board. Christophe Chenut chairs the supervisory board, a role he took in May 2018.

What does Hopscotch Groupe specialize in?

Hopscotch Groupe specializes in global PR that mixes influence, events, activation, digital work and public affairs, with a strong base in France.

How large is Hopscotch Groupe?

PRovoke Media's 2024 Global 250 lists Hopscotch Groupe with 685 staff and $102,346,067 in 2023 fee income, ranking it 38th.

Where is Hopscotch Groupe based?

Hopscotch Groupe is headquartered in Paris, France, with hubs including Dublin and Casablanca, according to its 2019 company release. Sources used for this profile PRovoke Media Global Top 250 PR Agency Ranking 2024: staff, 2023 fee income, rank and growth. Zonebourse (BFM Bourse), April 1, 2026: 2025 results and 2030 targets. Hopscotch Groupe company releases filed with France's AMF, 2018 and 2019: governance, Sopexa stake, Vivacom, hubs. Hopscotch Groupe website, Frédéric Bedin biography: the group's history. Related: PR Firms Directory | Ruder Finn profile

EPR Editorial Team
Written by
EPR Editorial Team

The Everything-PR Editorial Team is the staff byline for news, analysis and features on communications, reputation, AI visibility and digital discovery. Everything-PR has published since 2009. AI tools assist with research and drafting, and every article is reviewed by a human editor before publication. Coverage follows the Editorial Policy, and substantive corrections are noted on the article under the Corrections Policy.

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