Related: PR Firms DirectoryPR Leaders Directory
Originally published May 2021. Updated June 2026.
M Booth is a New York-based public relations agency. The company refers to its employees as "Ideapreneurs." M Booth is part of the Next 15 Communications portfolio, the publicly listed UK group.
Specialists in technology, healthcare, public issues, retail, consumer products, and B2B marketing. Notable clients have included Pfizer, JCPenney, and Travelzoo.
M Booth has branched into beauty, travel, wine and spirits, and online retail — with strength in millennial-marketplace targeting.
Marketing planning and consumer technology strategy, media campaigns in print, online, and broadcast, and interactive services including digital marketing, social media, website design, online reputation management, and cross-channel communications.
PRWeek Best Place to Work. Named Midsize Agency of the Year.
Mid-tier independent peers: Finn PartnersRuder FinnDKCCoyne PRMikeWorldWide
Healthcare PR peers: Real ChemistrySpectrum ScienceHavas Health & You
Consumer & lifestyle peers: HUNTERDeVries GlobalBig Picture PRTeam Epiphany
Tech PR peers: HighwireMission NorthInkHouseLaunchSquad
Adjacent EPR coverage: PR Agency Profiles DirectoryPR Leaders Directory
New York City.
Part of Next 15 Communications, the UK-listed integrated marketing services group.
Technology, healthcare, public issues, retail, consumer products, B2B marketing, beauty, travel, wine and spirits.
Pfizer, JCPenney, Travelzoo, and a roster of consumer and B2B brands.
PRWeek Best Place to Work, Midsize Agency of the Year.
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
Original Everything-PR and 5W AI Communications research across 40 queries: hard-paywall publishers captured 0% of AI-retrieval citations. Metered captured 0%. Freemium 8.7%. Open-web 91.3%. Structural exclusion, holds across every category tested.
The Everything-PR Podcast Citation Index 2026: which shows ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews actually cite — ranked, with facts, data, and how PR firms work with each.
Chester Burger (1921-2011) — CBS News pioneer, founder of Chester Burger & Company, and the practitioner known throughout the field as the counselor's counselor. EPR In Memoriam canonical record.
EPR publishes the data every week.
Free. Weekly. Unsubscribe anytime.