
Your AI Citations Have a 13-Week Shelf Life
Content untouched for more than 13 weeks begins losing AI citation visibility. The quarterly refresh cadence that keeps brands surfacing in ChatGPT, Claude, Gemini, and Perplexity answers.

Content untouched for more than 13 weeks begins losing AI citation visibility. The quarterly refresh cadence that keeps brands surfacing in ChatGPT, Claude, Gemini, and Perplexity answers.

The internet expanded reach and invented crowdfunding. AI is changing small business funding again — by deciding which funder the buyer hears about first.

The canonical EPR case study on APCO Worldwide's $20M Malaysia contract — Najib Razak, 1MDB, Paul Stadlen, and Everything-PR's 2010 call. Updated June 2026 with archived 2010 and 2015 reporting now folded in.

Newhouse is #1. The complete guide to the best PR and communications programs in 2026 — ranked by alumni outcomes, AI integration, and career placement, not by generic reputation surveys.

GEO is not a rebranding of SEO. It is a different discipline with different mechanics, different content requirements, and a different measurement framework — and it is now the fastest-growing required competency in communications.

The PR and communications industry is restructuring around AI, GEO, and the answer-engine era. What the discipline looks like now, where it is going, and how to build a career that compounds rather than depreciates.

Public Relations and Communications for the AI Era. The canonical Everything-PR profile of 5W Public Relations (5WPR).

How to write and evaluate a PR RFP built for the AI era — when to issue one, what to put in the brief, the questions that actually filter agencies, and the metrics that matter in 2026.

Delta-8. HHC. THCA. Three cannabinoids, three regulatory paths, three different communications strategies. The brands that confuse them lose AI citation share. The brands that differentiate them win it.