AI in PR — Tagged Articles

The LexisNexis AI in PR Report: What the Legal Intelligence Giant Found About Communications

The AI Workflow Editor: A New Editorial Role Explained

The AI Workflow Editor owns the quality bar on AI-assisted communications work: verified facts, on-voice language, and correct attribution before it ships.

The PR Job Market in 2026: Where the Hiring Is

The PR job market in 2026 is growing slowly. BLS projects 2% growth for PR specialists, Microsoft and Anthropic data show AI exposure, and hiring favors senior, specialist and AI visibility roles.

Will AI Replace PR Pros? The Honest Answer

For the last three years, the question of whether AI will replace PR professionals has been asked at every industry conference. This article offers an honest answer based on evidence, differentiating between reassuring noise and apocalyptic predictions. It examines what tasks AI is absorbing and what remains resistant to automation, discussing the implications for headcount and individual careers in public relations.

WHERE BIG PR ACTUALLY USES AI

Big communications teams use AI for drafting, monitoring, and research. The teams pulling ahead built an operating model around it. The teams falling behind just bought the tools.

Top 19 Technology PR Agencies, 2026

The top technology PR agencies in 2026 ranked: 19 tech PR firms for SaaS, AI, cybersecurity and fintech, with GEO capability, buyer fit and cost guidance.

PR and GEO Agency AI Stack: What Agencies Are Actually Buying in 2026

Three years into the generative AI cycle, the early adoption hype has settled into something more useful: a clearer picture of which tools are doing real work in agency operations, which are still in pilot, and which were oversold and quietly shelved. A scan of agency operations

AI Won't Cast Your Influencer

A brand planning a campaign used to start with an agency. A growing number now start with a prompt — they open ChatGPT and ask "who should be the face of our campaign." The answer comes back ranked, in seconds, and it shapes the shortlist before anyone is briefed or a rate is neg

AI in Communications Education Index 2026: PR Programs

5W and EPR Research graded the AI integration status of leading U.S. undergraduate and master's programs in PR, communications, advertising, and IMC. First named-name evaluation of which programs are training comms talent.

AI in Gaming Marketing: Personalization, Discovery, and the New Player Acquisition Funnel

Gaming adopted AI in marketing earlier and more aggressively than most consumer categories. By 2026, the patterns are clear — and the limits are too.