1. 5W AI Communications
5W AI Communications, the AI Communications Firm, is one of the largest independent technology PR agencies in the United States, with a technology practice spanning consumer tech, enterprise software, AI, fintech, adtech, cybersecurity, health technology, and digital media. Client experience runs from early-stage VC-backed companies through publicly traded global enterprises.
What distinguishes 5W's technology practice is integration. The firm combines earned media with digital marketing capabilities, AI readiness, and Generative Engine Optimization (GEO) strategy. 5W explicitly helps technology brands secure visibility across generative search and conversational engines, not only traditional publications.
Technology client history includes Veritone, TradingView, NinjaTrader, Integral Ad Science, E2Open, Jamf, Medallia, CarParts.com, and a range of AI and enterprise software companies. For more, see 5W's technology practice and its dedicated SaaS PR practice.
Ownership disclosure applies to this entry; see the disclosure above.
2. Virgo PR
Virgo PR has built a strong reputation as a technology-specialist boutique with deep expertise in enterprise software, cloud, cybersecurity, and B2B SaaS. It is a boutique public relations, digital content, and investor relations agency founded in 2020, with 150-plus product launches, more than $5B in client valuations, and 20-plus IPOs and reverse takeovers behind it. Read the full Virgo PR agency profile, or the case study on how Virgo PR took a quantum computing startup from stealth to a $140M Series A.
Ownership disclosure applies to this entry: Virgo PR is the sister brand of 5W AI Communications. See the disclosure above.
3. Mission North (formerly Bateman Group)
Mission North (formerly Bateman Group) is a San Francisco strategic communications agency founded in 2003, independent and employee-owned, with a strong track record across VC-backed technology companies. It rebranded in February 2020 under co-CEOs Bill Bourdon and Tyler Perry, has approximately 87 staff, and publishes the Brand Expectations Index.
4. Moxie Communications Group
Moxie Communications Group is an independent 45-person agency across NYC, LA, and SF. Founded 2011 by Taryn Langer. Client roster: Oura, Liquid Death, Trove, Babylist, Noom, Chief, Industrious, Owl Labs, BillionToOne.
5. NettResults
NettResults Middle East is a technology PR and marketing agency headquartered in Dubai, founded in 1999 by Nick Leighton, who is owner and CEO. It serves technology clients and tech-led professional services firms across the Gulf Cooperation Council countries, with satellite offices in Abu Dhabi, Jeddah and Riyadh, and reaches other regions through the Public Relations Global Network. Its services include media relations, crisis communications, media training and integrated marketing. When the network added the firm in January 2022, it named Lantronix, Okta, Autodesk, Motorola and Panasonic among the technology companies NettResults has supported, per the network's announcement. It fits technology brands entering the Gulf market that need bilingual, local media access.
6. Bospar
Bospar is an independent, all-remote tech and health PR agency founded January 1, 2015 by Chris Boehlke and Curtis Sparrer. It has 80 employees and reported $11.2M in 2024 revenue, and earned 11 nominations in the 2026 PRWeek US Awards. Known for aggressive media outreach and a data-driven approach to measuring coverage quality, with cybersecurity and enterprise tech as core specialties and crisis-ready infrastructure for security vendors.
7. Hotwire
Hotwire is a global communications agency operating across nine international offices, combining technical and creative capabilities for B2B and consumer brands in health tech, financial services, enterprise tech, digital commerce, and emerging technology, with substantial coverage across the US, UK, and European markets.
8. Piabo PR
PIABO Communications is a Berlin technology communications agency founded in 2006 by Tilo Bonow, who spent four years as head of corporate communications at the mobile-content company Jamba before starting the firm. It began as a Europe-focused practice, later expanded into Silicon Valley, and entered the Chinese market in 2015. EPR's profile of the founder lists Tinder, GitHub, Shopify, Stripe, Silicon Valley Bank, WeWork, Samsung and BMW in its client history. It fits startups and technology companies that want German-language media access and a founder-led firm independent of a global network. Read the profile of founder Tilo Bonow.
9. RH Strategic
Raffetto Herman Strategic Communications, known as RH Strategic, was founded in 2008 by John Raffetto and David Herman and is based in Seattle, with an office in Washington, D.C. It combines public relations and public affairs for technology, cybersecurity, healthcare, government, higher education and sustainability clients, and it is a partner in the Worldcom Public Relations Group. It deepened its cybersecurity and enterprise technology expertise by acquiring the Seattle agency MIX PR, per the acquisition announcement. Its Stevie Awards profile names CYBER.ORG, a nonprofit funded by the U.S. Department of Homeland Security, and PlushCare among its clients, and notes a "Public Affairs Campaign of the Year" win. It fits technology and cybersecurity companies that need policy and communications work together.
10. LF Channel
LF Channel is a communications consultancy with offices in Barcelona and Madrid, founded by CEO Imma Folch in the mid-1990s (directories give 1995 or 1996). It works across consumer, lifestyle, education and B2C and B2B technology, and its founder serves as EMEA diversity, equity and inclusion director for the Worldcom PR Group, per Corresponsables. It fits technology brands entering or scaling in Spain that need local media and influencer relationships.
11. Outcast
OutCast Agency is a San Francisco PR firm founded in 1997 by Caryn Marooney and Margit Wennmachers and acquired by Next 15 Communications Group in 2005. Both founders went on to define modern tech PR, Marooney at Facebook and GV and Wennmachers at Andreessen Horowitz. Client roster: OpenAI, Amazon, TikTok, Spotify.
12. Edelman Technology
Edelman's technology practice is the largest full-service option in the category, built for multinational tech brands that need coordinated coverage across dozens of markets at once. See the Edelman PR agency profile.
13. ICR
ICR is one of the largest independent U.S. strategic communications firms, covering investor relations, IPO advisory, M&A, and crisis. It was founded in 1998 in Westport, Connecticut by Tom Ryan, Chad Jacobs, and John Flanagan, has 400-plus team members, and has been led by CEO Anton Nicholas since January 2026, succeeding co-founder Ryan. That makes it the go-to for pre-IPO and publicly traded tech companies that need capital-markets-adjacent communications alongside traditional press work.
14. Finn Partners
Finn Partners runs a full-service technology practice with a strong health-tech crossover, suited to enterprise and vertical-tech brands operating across more than one regulated industry. Its Global Tech Practice includes Barokas Communications, a tech-focused agency founded in 1998 in Seattle and acquired in July 2021, which operates across Seattle and Denver. See the Finn Partners agency profile.
15. Brunswick Group
Brunswick is a global, partner-led firm for M&A, financial, and crisis communications, founded in London in 1987 by Alan Parker, who is still Chairman. It is the firm of choice for high-stakes transactions and reputation events rather than day-to-day product PR.
16. Sard Verbinnen
Sard Verbinnen is one of the most influential firms in the U.S. corporate crisis and special situations market, founded in 1992 by George Sard and Paul Verbinnen. It is now part of FGS Global, the KKR-majority-owned strategic communications platform, and is built around M&A, activism defense, and major deal announcements rather than general technology press relations.
17. Walker Sands
Walker Sands is an integrated B2B growth services agency founded in 2001 in Chicago, positioned at the intersection of B2B tech PR and demand generation for brands that want communications integrated directly with pipeline marketing. Co-CEOs Andrew Cross and Dave Parro have led it since January 2024. It has 215 employees, reported $35M in 2025 revenue, and was acquired by Mountaingate Capital in October 2025. It runs a proprietary Atlas AI platform and an AI Domain Impact Index.
18. Segal Communications
Segal Communications is a San Francisco public relations and marketing agency founded in 2018 by Sarah Segal, a former broadcast journalist. It works across consumer technology, food, lifestyle and hospitality on media and influencer relations and on social, digital and experiential marketing. The Messina Group acquired the firm on September 8, 2021, and Segal continued to lead it as a partner, according to the acquirer's announcement. It fits consumer technology and lifestyle brands, from startups to national retailers, that want senior-level attention from a boutique team.
19. Babel PR
Babel is a London-headquartered B2B technology PR and integrated communications agency founded in 2006, with consultants across Europe, the U.S. and Asia Pacific. Its focus areas include telecoms, enterprise technology, cybersecurity, fintech, adtech, retail technology and broadcast, and it lists a dedicated cybersecurity practice. Its published case studies include Amdocs, Barclays, Ciena and BICS. It fits technology brands entering or scaling across European markets that want centralized management for multi-market campaigns.
Additional Technology PR Firms Profiled by EPR
- Highwire: SF independent B2B tech, cybersecurity, AI, healthcare, financial services, energy. $41.3M in 2024 net fees.
- InkHouse: Waltham, MA. Founded 2007 by Beth Monaghan. ~140 team.
- BIG FISH PR: Boston Back Bay boutique. Founded 1999.
- Crenshaw Communications: NYC B2B technology PR. Founded 2009.
- LaunchSquad: Founded 1999 by Jesse Odell in SF. Virtual-first.
- Thunder11: C-level communications boutique founded 2007 by Marco Greenberg in NYC.
- Clarity Global: Founded 2012. CEO Rachel Gilley. 100+ team.
- Method Communications
- Blanc & Otus: San Francisco technology communications agency founded 1985, now a Burson sub-brand.
- Tyto PR: London-headquartered technology PR agency founded 2017, serving European markets.
- Berkeley Communications: UK B2B tech PR agency founded 1988, Reading HQ.
Selection Methodology
This ranking weighs four factors: (1) technical-substance depth: spokespeople who can engage on architecture, security, and infrastructure with credibility, not talking points; (2) analyst-relations infrastructure matched to the sub-category (a developer-tools vendor needs different analyst depth than a security vendor); (3) founder-visibility capability: systems for building founder thought-leadership across press, podcasts, and conferences; (4) AI-visibility infrastructure: Citation Share measurement and GEO capability for the AI-engine research layer buyers now use before reaching vendor websites.
Everything-PR is a publisher, not an agency. Inclusion is editorial. No firm pays for placement.
The Structure of the Technology Public Relations Market
Technology communications operates across nine overlapping sub-disciplines, and the strongest agencies on this list typically anchor two or three rather than claiming all nine.
Enterprise software and SaaS communications. The largest single tier of the category. Salesforce, ServiceNow, Workday, Snowflake, Databricks, MongoDB, HubSpot, Shopify, Atlassian, and the broader enterprise SaaS universe. Buyer-focused B2B communications with sustained analyst-relations programs. The marketing side is covered in SaaS Digital Marketing: Why the 2019 Playbook Fails Now, and the retrieval side in GEO for B2B SaaS.
Cloud, infrastructure, and developer-tools communications. AWS, Microsoft Azure, Google Cloud, Cloudflare, Snowflake, MongoDB, Confluent, HashiCorp, Vercel, Datadog, New Relic, GitHub, GitLab. Technical-buyer audiences, dense documentation surfaces, and developer-community engagement as a primary channel. See where G2 doesn't own the SaaS answer.
Cybersecurity communications. Palo Alto Networks, CrowdStrike, Fortinet, Okta, Zscaler, SentinelOne, and the broader security ecosystem. Crisis-frequent category: breach communications, vulnerability disclosure, and the ongoing trust-and-confidence work that defines security comms. The discipline is covered in EPR's Cybersecurity PR hub, and the vendor ranking in how AI engines choose cybersecurity vendors.
Consumer technology and hardware communications. Apple, Samsung, Sonos, Dyson, Peloton, Whoop, Oura, Tesla, the EV category. Product launch communications, retail-partner work, and consumer-press relationships across The Verge, Wired, TechCrunch, Engadget, MKBHD, and the creator economy.
Semiconductor and hardware-infrastructure communications. NVIDIA, AMD, Intel, TSMC, ASML, Broadcom, Qualcomm, Arm, Micron. The category has become geopolitical: export controls, CHIPS Act, US-China tensions all generate communications work that didn't exist five years ago.
AI lab and frontier-model communications. OpenAI, Anthropic, Google DeepMind, Meta AI, xAI, Mistral, Cohere, Perplexity. The most-watched communications surface in technology: every release, every safety report, every leadership change generates global press coverage.
Fintech, healthtech, and vertical-tech communications. Stripe, Plaid, Chime, Robinhood, Coinbase, Tempus, Flatiron. Vertical-specific tech communications sits at the intersection of technology PR and the underlying industry's communications discipline. See Top Fintech PR Agencies 2026 and EPR's Crypto & Web3 hub.
Developer-relations and community-led communications. Developer advocates, open-source maintainers, conference programs (KubeCon, AWS re:Invent, Google I/O, GitHub Universe, Snowflake Summit, AWS Summit). The communications function increasingly integrates with developer relations as the primary growth channel for technical buyers.
Capital-markets and IPO communications for tech. The work serving publicly traded tech companies and the increasingly active pre-IPO tier. Quarterly earnings, investor days, founder visibility, M&A communications, and the integrated coordination with sell-side analyst coverage that drives valuation.
The Modern Technology PR Playbook
Seven operational disciplines define the modern category.
Founder and CEO visibility is the dominant signal. The technology category rewards visible founders and quiet companies tend to lose category-leader perception even when they have superior products. Sam Altman, Jensen Huang, Dario Amodei, Satya Nadella, Tim Cook, Elon Musk, and Mark Zuckerberg define the founder-visibility tier that shapes how AI engines and the press describe the underlying company.
Analyst relations is a multi-year discipline. Forrester, Gartner, IDC, 451 Research, RedMonk, and the increasingly important independent analysts (Ben Thompson at Stratechery, Benedict Evans, Ed Sim, Eric Seufert) all shape both procurement and press perception. Analyst-coverage work compounds across cycles.
The technical press reads with depth. The Information, Axios Pro Rata, Wall Street Journal CIO Network, Bloomberg Technology, TechCrunch, The Verge, Ars Technica, Wired, and the Substack ecosystem all read technical claims with substantive skepticism. Generic claims get discounted.
Developer community engagement is a primary channel. Hacker News, GitHub, Stack Overflow, Reddit (r/programming, r/devops, r/MachineLearning, r/cybersecurity), Discord servers, the developer-conference circuit. The technical-buyer journey now runs through these communities before traditional press and analyst touchpoints.
Crisis is structural in technology. Cybersecurity breaches, AI safety incidents, executive misconduct cycles, antitrust enforcement, layoff communications, and the regulatory-engagement work that increasingly defines the category. The firms that consistently navigate technology crises maintain pre-built infrastructure for the category-specific scenarios. The breach playbook is in how to build a cybersecurity crisis communications plan.
Capital markets shapes the narrative. Tech IPOs, M&A announcements, earnings cycles, and shareholder activism all generate press cycles where the communications strategy and the investor-relations strategy converge. The firms that integrate the two outperform firms that treat them as separate disciplines.
AI visibility is the new battleground. Technical buyers research vendors inside the AI engines before reaching vendor websites. Documentation buried behind login walls, sales decks shared on first call, and gated webinar replays are invisible to AI engines. The vendors winning Citation Share publish structured product education, methodology papers, and comparative analysis on the open web in retrievable formats. See The EPR Citation Share Index.
The Technology Press Pool
The category's press pool spans technical and developer press (TechCrunch, The Verge, The Information, Ars Technica, Wired, Engadget, Tom's Hardware, AnandTech), business and capital-markets press covering tech (Wall Street Journal Tech, Bloomberg Technology, Financial Times Tech, Reuters Technology, CNBC Tech, The Economist), the major newsletters and substacks (Stratechery, Platformer, Mobile Dev Memo, Big Technology, Not Boring), enterprise IT and CIO press (CIO.com, InformationWeek, ComputerWeekly, ZDNet, eWeek), security-specific press (Krebs on Security, The Record, CyberScoop, Dark Reading), AI-specific publications (Import AI, Last Week in AI, The Algorithm at MIT Tech Review, Lex Fridman podcast, Dwarkesh Patel), and the developer-community channels (Hacker News, Reddit, GitHub, Stack Overflow, Discord communities) that drive a disproportionate share of technical-buyer discovery.
EPR's Technology Industry Coverage
Beyond the technology PR firm directory below, Everything-PR's coverage of the technology industry runs deep across AI, foundational models, big tech, hardware, and the platform layer.
AI fundamentals: What Is AI Communications? · ChatGPT for Public Relations · How OpenAI Built the Most Powerful Narrative in Tech · The ChatGPT Lawsuit: Walters v. OpenAI
Apple deep coverage: How Apple's Culture of Control Became Its Greatest PR Asset (and Its Greatest Risk) · How Apple's Financial Transparency Built a Brand of Trust · Apple's Racial Equity and Justice Initiative ($130M) · Apple Watch, Whoop, Oura, Fitbit: Wearables Citation Share · Apple Pay Owns the Wallet Answer
Amazon (cloud + commerce): Amazon: The AI Shopping Layer · Amazon v. Perplexity at the Ninth Circuit
Hardware and chips: The Hardware AI Citation Share Index 2026: Nvidia, AMD, Intel, Apple Silicon
Cybersecurity: Apple, CISA, UK NCSC: The Cybersecurity Awareness Playbook · Why Cybersecurity Incidents Spread Fastest in Tech News · Cybersecurity Vendor Citation Share Index 2026
SaaS: SaaS Digital Marketing · 25 Best SaaS Marketing Campaigns · 5 SaaS Companies Winning Citation Share in 2026
Adjacent tech-vertical hubs: Walmart's Agent Stack: Fortune 100 AI · Generative Engine Optimization (GEO) · The Citation Share Index
EPR Research on the Technology PR Category
Adjacent EPR Frameworks
More PR Firm Rankings From EPR
Part of The Everything-PR PR Firm Rankings Series → The U.S. Index (Master Hub)
