Tag

Boeing

Boeing, the FAA, and the Permanent Crisis: A Reputational Autopsy

Few corporate reputation cases of the last decade are as instructive as Boeing's. The arc spans the 737 MAX grounding following the 2018 and 2019 crashes, the multi-year reckoning with manufacturing quality and regulatory relationships, the January 2024 Alaska Airlines door plug

EPR Editorial Team · May 22, 2026

Crisis Communications

Crisis Communications in the AI Era: When the Engines Remember Forever

Crisis communications used to be measured in news cycles. AI engines do not forget. A crisis covered by retrieval-anchor publications becomes a permanent feature of the brand's citation footprint. The new playbook: remediation as citation, re-authoring the entity record, and monitoring the AI answer directly.

EPR Editorial Team · Jun 22, 2025