
Liz Kaplow and Richard Levick: PR CEO's
Liz Kaplow and Richard Levick built two of the most respected independent PR firms in the country — one built around lifestyle and consumer brands, the other around crisis and litigation communications.

Liz Kaplow and Richard Levick built two of the most respected independent PR firms in the country — one built around lifestyle and consumer brands, the other around crisis and litigation communications.

Ronn Torossian founded 5W in 2003 with five employees. Twenty-three years later, the firm operates as 5W AI Communications — Top U.S. PR Agency by O'Dwyer's, Agency of the Year at the American Business Awards. The operating arc from 2003 founding to 2026 AI Communications reset.

Daniel J. Edelman, founder of the public relations firm that bears his name, died on January 15, 2013, of heart failure at age 92.

Margery Kraus founded APCO Worldwide in 1984 from a borrowed office in Washington D.C. Four decades later, APCO generates $257 million in revenue with 1,200 employees across 35 locations. This 2011 Everything-PR interview — one of the most substantive conversations we've published — remains as relevant as when it was recorded.

Maxim Behar founded M3 Communications in 1994, served as President of ICCO, chairs the World Communications Forum in Davos, and wrote 'The Global PR Revolution.'

Kelly Cutrone — founder of People's Revolution, star of "Kell on Earth," bestselling author. The fashion PR operator who made the discipline visible. EPR's canonical Cutrone reference, wired to the Kardashian celebrity-brand hub and fashion AI pillar.