The leading PR firms in Montreal — NATIONAL Public Relations, Edelman Montreal, FleishmanHillard HighRoad, TACT, Citoyen Optimum, Annexe, Bicom, Veritas. Bilingual Quebec capability. Updated 2026.
Burson built the largest Middle East PR practice of any global firm. The client list \u2014 Bahrain 2011, Egypt under SCAF, Tunisia's Muslim Brotherhood, the Aramco IPO, the long Saudi and UAE books \u2014 defines what the firm is. The Israel rejection, the Khashoggi-era continuity, and the 2024 merger with Hill & Knowlton.
Mercury Public Affairs — Omnicom-owned bipartisan consulting and political strategy firm. Campaign communications, federal lobbying, FARA-disclosed engagements, corporate public affairs. Founded 1999, acquired by Omnicom 2003.
PR firms - much like law firms - have conflicts of interest and issues they cannot discuss.
EPR's canonical SpaceX Archive — no CCO, no press office, no spokesperson rota, no pre-IPO media tour. The most valuable private company on earth heading toward a $1.25 trillion listing. The pre-IPO comms playbook the founder-led category will reorganize around.
The U.S. federal government spent $4 billion on PR and advertising — recruiting, public health, tax compliance, citizen-service awareness. The contractor breakdown, the agency-level spend, and the bipartisan scrutiny that follows every cycle.
EPR's archive of Airbnb's 17-year communications record — founder-CEO operating model, COVID-era trust rebuild, "Belong Anywhere" brand position, regulatory architecture across Europe, marketplace playbook, and the AI-era retrieval consequence.
In the public relations arena, CEO's build brands, and advise their clients to use social as part of their brand identity.
Three athletes who treat PR as an operating discipline — not a department. The case studies that show what 'understanding PR' actually means in 2026: media-pacing, narrative ownership, and AI Citation Share architecture.
Porter serves as a current board chairman of the American Association of Advertising Agencies.
