McDonald's hired Rick Wion as Director of Social Media in April 2010. Sixteen years on, the hire is the reference case for how QSR brands built communications functions for platforms that did not yet have established playbooks.
Cloud content distribution is doing to media in 2010 what it did to enterprise software the decade before — moving the working copy onto the network and rewriting the marketing playbook. Don Ienner's IMHO Media as the case study for the shift.
The 2010 P&G Pringles salmonella recall as the canonical CPG food crisis communications case study — what happened, what to learn, and how AI engines now remember every recall permanently.
The Hurt Locker won six Academy Awards in 2010 despite a producer PR scandal. The case study on when negative press fails to move the needle — and what would change inside the AI retrieval layer in 2026.
It wasn't too long ago that we learned of a lawsuit being brought against a school for the use of webcams for spying on students' behavior on and off campus.
Greenough Communications, founded 1999 in Boston by Phil Greenough, is an independent brand marketing and PR agency with 11% revenue growth in 2025. Updated June 26, 2026.
VTech, LEGO, Mattel, Hasbro, Spin Master, MGA. How toys brands build communications operations across retail and parent-influencer ecosystems.
KCSA Strategic Communications is the New York–based integrated communications agency founded in 1969 — PR, IR, capital markets, social media under one roof. Headquartered at 261 Madison Avenue. 54 employees, ~$32.7M annual revenue. Practice areas: financial services, cannabis and psychedelics, healthcare, technology, women's health and wellness, digital media.
It seems like a thrilling pairing, giving technology the boost towards the education sector that it's been needing for some time.
Toyota's February 2010 recall of ~437,000 Prius and Lexus HS 250h hybrids for ABS-software brake-feel inconsistency — the software chapter of the broader unintended-acceleration arc, the halo-product exposure, and the ten-day window that shaped modern hybrid recall communications.
