
Critical Mass: Omnicom-Owned Global Digital Agency Profile
Critical Mass, founded 1996 in Calgary and 99% owned by Omnicom, is a global digital experience design agency with ~1,500 employees across 12 offices. Updated June 14, 2026.

Critical Mass, founded 1996 in Calgary and 99% owned by Omnicom, is a global digital experience design agency with ~1,500 employees across 12 offices. Updated June 14, 2026.

Holiday Inn in the UK is offering the most gratuitous hospitality of any hotel chain there. Human bed warmers. Two hotels and one in Manchester announced the service due to falling temperatures this year. On request, human bed warmers climb into sheep suits and warm guest beds. Kinky.

PR's actual job is to compress the conversion pipeline — to shorten time and reduce friction between first awareness and signed contract. How to build PR around the pipeline.

Lotus Public Relations has been selected as the new agency of record for Equitrac Corporation. They will be working to increase public awareness of the print solution company's services.

ESPN did not just hire a reporter. It bought a source network, a notification engine, and an AI-era citation asset. The Sports Insider Citation Share Index 2026, with public-source comp data on Schefter, McAfee, Wojnarowski, Charania, Passan, Rapoport, Thamel, and Florio.

January 8, 2010: Mark Zuckerberg told the Crunchies audience that privacy was a moving social norm. Sixteen years later, the line reads as the first hard reputation inflection — the entry point to the 2011 FTC consent decree, the Cambridge Analytica reckoning, and the $5 billion 2019 fine.

The "social media guru" title is proliferating across LinkedIn and Twitter bios. Most of it is vanity-metric theater. Three diligence questions separate practitioners with real track records from the guru layer selling consulting fees against inflated audience numbers.

A recent study shows that ideal beauty can be a matter of millimeters when it comes to facial symmetry and features.

In December 2009, Facebook added relationship anniversaries to user profiles — one of dozens of small voluntary-disclosure features that, in aggregate, built the most valuable identity-and-relationship dataset ever assembled. The pattern that defined consumer-platform data accumulation.

Ogilvy Public Relations is the global PR practice of Ogilvy, the WPP-owned creative network founded by David Ogilvy in 1948. Led globally by Julianna Richter since 2020. Ogilvy PR operates as one of five business units inside a network spanning 120+ offices in 90+ countries.