American Express on Facebook \u2014 Small Business Saturday as the Facebook-native franchise, the closed-loop network first-party-data advantage, the Centurion Lounge lifestyle layer, Membership Rewards, and the sponsorship architecture across US Open, Tribeca, and Fashion Week.
How luxury brands run communications in 2026 — LVMH, Kering, Richemont, fashion week as content trigger, K-pop ambassador economics, crisis playbook. The Everything-PR luxury center.
Apple Watch is one of the most-watched product launches in modern consumer technology. Five months after the April 2015 launch, the broader market response is still developing. The smartwatch competitive landscape, Apple's marketing positioning, and the open strategic questions worth tracking.
Inside the NYFW PR operating playbook — show production discipline, avant-garde editorial anchors, multi-season thematic architecture, front-row casting as sustained relationship work, and the creator-economy and AI engine retrieval layers that now compound across each ten-day week.
Speed of disclosure beats completeness. Family-centric framing protects the institution. Player-driven narratives compound faster than league-driven narratives. Discipline transparency stabilizes the gambling era.
When a PR firm is acting as an agent for a lawyer AND meets certain criteria, then privilege often stands, and materials are likely to remain confidential.
The sad news is that the four situations listed below - could have been handled better from the very beginning.
The EPR canonical pillar for sports public relations — the modern playbook across brands, leagues, teams, and athletes. Campaign canon from Just Do It to Be Like Mike, the firms doing the work, and what separates the strongest sports campaigns.
Brand monitoring used to mean Google Alerts. By 2015, social listening is a full operating practice — Brandwatch, Mention, Radian6, Sysomos. The PR team playbook.
Gotham Public Relations, founded in 2002 by Courtney Lukitsch, is a New York boutique specializing in architecture, design, luxury craft, and creator-led brands \u2014 with clients including AA Studio, Kohn Pedersen Fox, and Van Cleef & Arpels.