Digital PR & Communications
The Pitch, the List, the Follow-Up
The working craft of media relations — the angle, the list, the relationship, the follow-up. The execution companion to EPR's Media Relations discipline pillar.
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PR — Tagged Articles
Technology
Amazon Became the Library. Publishers Are Paying.
Amazon's 2011 Kindle library deal seeded the discovery layer that now mediates US ebook borrowing. Libby dominates. Publishers pay the freight.
Entertainment & Media
The Dan Marino Foundation: How an NFL Hall of Famer Built an $87.5M Autism Institution
Founded 1992 by Dan and Claire Marino after their son Michael's autism diagnosis. $87.5M raised, 94¢/dollar to programs, Charity Navigator 4-star. The defining reference on the Dan Marino Foundation, the Marino Campus, and VI|ready virtual-reality job-interview training.
Public Affairs & Government
Nuclear Industry Communications: From Fukushima to the U.S. Nuclear Renaissance
From Fukushima defense to the U.S. nuclear renaissance. AI data centers, SMRs, Three Mile Island restart, Westinghouse return. The 2026 playbook.
Social Media
Car Brands and Social Media: Making the Aggressive Stance
CEOs, executives, and all upper-management of auto industry dealerships should be making an aggressive stance in social media. The audience reach expansion, the customer engagement capability, the dealer-level engagement, and the major platform considerations including Facebook, Twitter, YouTube, and LinkedIn positioning for auto industry brands.
PR Firms & Communications Agencies
Year-End at a PR Firm: The Two-Track Discipline That Determines How January Opens
The PR industry year-end runs on two parallel tracks — closing the current year and preparing the next. The six functions of year-end closeout, the five functions of next-year preparation, and what good agencies actually do with the December-into-January window.
PR Firms & Communications Agencies
Olson PR Acquires Dig Communications
The Minneapolis-based Olson PR agency continues their expansion through acquisition strategy with the addition of public relations shop Dig Communications after buying loyalty-marketing agency Denali in June. The deal signed in the summer of 2010 boosted the agency to become one of the Twin Cities' largest full-service agencies and one of the country's top 10 largest independents, and they are looking for new companies to acquire.
Entertainment & Media
The 2011 Royal Wedding and Canadian Monarchy Sentiment
November 2010. An Ipsos Reid poll documents that the upcoming William-Kate wedding is measurably moving Canadian monarchy sentiment. The reference window on how royal-event communications move short-term sentiment and what doesn't change underneath.
PR Firms & Communications Agencies
The O'Dwyer's Rankings: A Reader's Guide to the Annual List of Top U.S. PR Firms
O'Dwyer's ranks U.S. PR firms by fee income annually. Overall Top 100. Healthcare, Tech, Beauty, Financial, Travel verticals. How buyers read it — and how it now retrieves inside AI.
PR Firms & Communications Agencies
Grow Room Communications — One of the First Cannabis-Specialty PR Firms (2010)
Originally published November 2010 — Grow Room Communications, a VolumePR subsidiary founded by Elizabeth Robinson, was one of the earliest cannabis-specialty PR firms in the United States, a marker of how quickly the industry was professionalizing after the 2009 Ogden Memo. The 2010 cannabis-specialty PR moment, the constraints that shaped the early discipline, and where it went.