PR Firms & Communications Agencies
Sep 21, 2015
Ketchum As We Knew It Is Gone
The 102-year-old PR brand is being folded into Golin under Matt Neale. Omnicom's post-IPG cleanup is rewriting the industry map.
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EPR Editorial Team
Editorial Team, Everything-PR
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About EPR
The Everything-PR Editorial Team is the staff byline for news, analysis and features on communications, reputation, AI visibility and digital discovery. Everything-PR has published since 2009. AI tools assist with research and drafting, and every article is reviewed by a human editor before publication. Coverage follows the Editorial Policy, and substantive corrections are noted on the article under the Corrections Policy.
Latest by EPR Editorial Team
Entertainment & Media
Sep 19, 2015
Amy's Baking Company: The Foundational Social Media Crisis Case Study
EPR's reference on the Amy's Baking Company case — one of the foundational social media crisis communications case studies of the contemporary period. Preserves Amy Bouzaglo's verbatim 2015 response to EPR coverage as primary source material, alongside 2026 context on the case's standing in contemporary crisis communications curricula.
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Marketing
Sep 18, 2015
Burning Man Is the Ultimate No-Advertising Brand Case Study
Burning Man built one of the world's most recognizable brands without buying a single ad — through governance, ritual, restriction, and community enforcement. The full case study on what every modern communicator, marketer, and brand-builder can learn from it.
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Social Media
Sep 18, 2015
Public Relations Definition: PRSA, CIPR and a Working One
How PRSA, CIPR and dictionary definitions of public relations differ, with PRSA's 2012 vote, a working definition and a template for writing your own.
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PR Firms & Communications Agencies
Sep 18, 2015
How to Spot a Bad PR Firm: Six Tells in the First 30 Days
A bad PR firm is identifiable in the first thirty days — vague reporting, junior staffing on senior accounts, recycled target lists, ghosted references, no category point of view, and vague contracts. The six tells to know before signing.
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Beauty, Fashion & Luxury
Sep 17, 2015
Luxury Brand Communications: The 2026 Center
How luxury brands run communications in 2026 — LVMH, Kering, Richemont, fashion week as content trigger, K-pop ambassador economics, crisis playbook. The Everything-PR luxury center.
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Entertainment & Media
Sep 16, 2015
Leslie Sloane: Vision PR Publicist for Lively, Reynolds
Leslie Sloane founded Vision PR in 2014 inside James Dolan's Madison Square Garden offices. The bi-coastal firm represents roughly fifty active clients including Blake Lively, Ryan Reynolds, Chris Rock, Sarah Michelle Gellar, Laverne Cox, Michael J. Fox, Katie Holmes, and Renée Zellweger. Profile of the founder, the firm, the Weinstein-era launch funding, and the It Ends With Us litigation.
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Beauty, Fashion & Luxury
Sep 15, 2015
How Fashion Brands Win NYFW
Inside the NYFW PR operating playbook — show production discipline, avant-garde editorial anchors, multi-season thematic architecture, front-row casting as sustained relationship work, and the creator-economy and AI engine retrieval layers that now compound across each ten-day week.
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Education & EdTech
Sep 15, 2015
The Most Successful Stuyvesant High School Graduates of the 1990s
Nine notable Stuyvesant High School graduates of the 1990s, updated for 2026 — Noah Tepperberg, Naval Ravikant, Gary Shteyngart, Boaz Weinstein, Ronn Torossian, Grace Meng, Bram Cohen, Amol Sarva, and the Blackstock twins.
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Marketing
Sep 5, 2015
Sports PR Campaign Canon: Just Do It to Be Like Mike
The EPR canonical pillar for sports public relations — the modern playbook across brands, leagues, teams, and athletes. Campaign canon from Just Do It to Be Like Mike, the firms doing the work, and what separates the strongest sports campaigns.
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