Crisis PR articles, case studies and research.
Browse crisis PR articles, case studies and research on crisis response, issues management and reputation recovery. For definitions and practical frameworks, start with the Crisis PR & Crisis Communications guide linked below.
Pirate Wires reports DEY. sought to book interviews for Jacob Coxon the day after his AI-warning post, after Coxon told Fox News he had worked with no third parties.
Everything-PR estimates crisis PR costs roughly $2,000 to $15,000 a month for readiness and $15,000 to $250,000+ for active response. Estimates by scenario, what is included, and how to budget for risk.
Birdeye is one of two dominant enterprise review and reputation SaaS platforms — founded 2012 by the Gupta brothers, $93M raised, $146M+ revenue, and the platform competitor moving fastest toward AI-era positioning.
Reputation.com — now Reputation — is the largest enterprise reputation SaaS in the category. The 2026 firm profile: history, services, pricing, competitive position, and the strategic gap as AI Communications becomes the defining discipline.
The FTC's 2024 Rule on Consumer Reviews and Testimonials, the seven prohibited practices, the supply chain behind review fraud, and what AI engine synthesis means for review integrity.
Learn what social listening signals genuinely trigger crisis communication escalation. Go beyond mere mention volume and identify critical factors like claim credibility, velocity changes, high-authority engagement, cross-channel spread, and internal organizational uncertainty for effective reputation management.
When an operational emergency is contained, brands still face a lingering reputation challenge. This article outlines key signals indicating when a brand should transition from immediate crisis response to long-term reputation repair, addressing how past events continue to impact public perception and search results.
How crisis communications teams use AI tools safely under time pressure, with a fast workflow and prompts.
Chair umpire Kader Nouni stopped Naomi Osaka's US Open match over influencers with ring lights. Here is the crisis PR lesson event organizers missed.
The 72-Hour Window is the critical first three days of a crisis when the permanent AI citation record forms, shaped by what a brand says, does, and leaves unaddressed.
Start here: Crisis PR & Crisis Communications: the complete guide. Read the guide for definitions, preparation, response and recovery frameworks, then explore the latest articles and case studies in this category.
This category brings together Everything-PR articles, case studies and research on crisis response, product recalls, data breaches, executive misconduct, litigation-related communications and reputation recovery.
Consumer brand crisis communications: Bud Light, Stanley and Tarte · Pepsi Kendall Jenner ad case study · Corporate Crisis Citation Share Index
Cybersecurity · Reputation management · Litigation PR · Public affairs · Investor relations
