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Results for “Crisis PR”
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Insights & Strategy
The Evolving Role of Social Listening in Modern PR
Social listening moved from experimental tool to PR infrastructure. The disciplines — query design, sentiment calibration, narrative tracking — that separate programs producing signal from programs producing noise.
Insights & Strategy
Public Relations for Zoos: Bridging Education, Conservation, and Public Perception
Modern zoos run PR as a triangle — education, conservation, and public perception. The reframing from menagerie to research institution. Welfare audits, conservation outcomes, and the activist landscape that shapes coverage.
Fashion
Fashion PR: The Discipline, the Press Pool, and the 2026 Operating Environment
EPR's Fashion PR pillar — the discipline, nine sub-specialties, the press pool, the fashion calendar, the creator economy, and how luxury, contemporary, streetwear, and sustainable fashion brands operate in 2026.
Corporate Communications
Walmart and Target: PR and Corporate Affairs Doctrine, Compared
Walmart and Target are running two of the most-studied corporate communications and public relations operations in modern American retail. Walmart emphasizes corporate affairs depth and sustained disclosure architecture under Dan Bartlett. Target emphasizes consumer brand work and cultural relevance. Both companies are working through substantial strategic transitions as 2015 closes.
Public Affairs & Government
How BP Broke Public Affairs PR
How BP broke public affairs PR — the $65 billion Deepwater Horizon response that turned an industrial catastrophe into the canonical case study in opacity, tone-deaf leadership, and weak stakeholder engagement. Inside EPR's Public Affairs pillar.
Higher Education Communications
Newhouse PR at Syracuse: The Faculty Teaching the Discipline
Newhouse PR at Syracuse has held a top-tier ranking for four decades. The faculty teaching public relations now — Anthony D'Angelo (Chair), Maria Russell, Dennis Kinsey, Brad Horn, Michael Meath — and the PRL course sequence that anchors the major.
Insights & Strategy
NASA Public Relations: How the Civil Space Agency Built America's Most Trusted Federal Brand
NASA built the strongest civilian federal brand in the United States across seven decades — from Mercury through Apollo to Artemis. The PR architecture, the crisis cases (Apollo 1, Challenger, Columbia), and what other agencies study.
Insights & Strategy
Brainstorming Techniques Used by Top Marketing Teams
PR campaign ideation, crisis war rooms, creative briefs, AI-assisted brainstorming, SWOT, mind mapping, reverse brainstorming, red-team exercises — plus 25 brainstorming frameworks every communicator should know.
Crisis Communications
Leading with Responsibility: Johnson & Johnson and the Tylenol Crisis
Learn how Johnson & Johnson's 1982 Tylenol crisis response became the gold standard for crisis communications through transparent action and stakeholder-first values.
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