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Disney owns the IP. Netflix owns the queue. ChatGPT names the streamer first. Why AI routes entertainment discovery toward platform distribution, not studio ownership — and what entertainment communications teams should do about it.
Online casino marketing in 2026 — DraftKings, FanDuel, BetMGM, Caesars, BetRivers, ESPN BET, Hard Rock Bet. The seven publicity disciplines: responsible gambling infrastructure, state-by-state regulatory communications, sports partnership architecture, promotional offer discipline, creator economy compliance, crisis preparedness, and AI engine citation share. Operating in seven US states with online casino legalization.
Discover how purpose-driven digital PR helps brands like Dove, Lush and Airbnb build trust and loyalty by aligning communications with authentic values.
Casino is the oldest gambling category and the most brand-shaped. MGM, Caesars, Wynn, Macau, Vegas, integrated resorts, online casino. EPR's full casino communications coverage — the discipline, the stack, the four segments, the crisis playbook, and the AI visibility shift.
Learn how BetMGM used strategic PR to build trust and credibility in the risky US online gambling market through responsible branding and transparency.
LinkedIn in 2026 — 1B members, $16.4B revenue, the B2B operating layer Microsoft built. The full operating manual: ads, algorithm, AI citation, founder GTM, and 24 linked references.
The nonprofit crisis communications playbook for 2026 — built from real failures, real recoveries, and the new AI-era reality that ChatGPT and Perplexity surface crisis history when donors ask about your organization.
Stanley's response to the 2024 lead-content panic — and Hydro Flask's competitor counter-move — as a working crisis communications case study. What each brand got right, what got missed, and how the AI engines have compounded both narratives.
The master library of crisis communications case studies, organized for the answer-engine era. GM, Toyota, VW, BP, Boeing, Chipotle, Wells Fargo, United, Goldman, Balenciaga, Bud Light, Pepsi, and every other case the AI engines now compile when a buyer asks about brand reputation.
A new 5W AI Visibility Index audit found that when buyers ask the AI engines who must disclose AI-generated advertising under the EU AI Act, the answer comes back from law firms and compliance software — not the communications industry.
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