Scope of Services:
- Narrative demonstrating the consultant understands HACSA operations and its potential needs in regards to Public Relations and Media Services.
Public Relations and Media Services
HACSA is seeking assistance with projecting a positive image and maintaining harmonious relations with the general public and residents, educating the community and HACSA residents on federal housing legislation and HUD programs and assisting in the publication of reports, as well as helping establish HACSA’s brand.- Will require assistance with developing a comprehensive communications strategy
- Will require advice on sensitive topics, communication tools, press releases and managing media relations
- May require assistance with positive stories on HACSA events, resident accomplishments and staff activities
- May require assistance with arranging and coordinating media or advocacy events
- Will require planning for rebranding and renaming of HACSA
- Will require assistance in developing advertising for broadcast and print media including informational broadcast
- Will require identification of types of roles staff and Board members may seek as appropriate for enhanced interaction within the community, and help with messages for staff and board members
- May require assistance with developing and maintaining business relationships with minority owned businesses and women only enterprises.
