Five proprietary models. Five distinct citation logics. The category-level reference on who runs AI-mediated discovery — ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews — and the linked playbook for each.
How to survive a hostile reporter. Bridging, message discipline, the hostile-question taxonomy, and the AI layer the prep now has to cover.
Yoodli, Poised, Orai, Speeko. The AI coaches are here. What they do, what they don't, and what they actually change about how media training is practiced in 2026.
S&P 451 Research: brand fragmented, citation followed. Voice of the Enterprise methodology, the integration story, and the 59.7 EPR Analyst Visibility Index score.
ISG: the Provider Lens authority. Michael Connors at the top, 64.1 on the EPR Analyst Visibility Index, and the AI engine citation share across all five engines.
How Phil Fersht beat the institutions. HFS Horizons methodology, the named-analyst playbook, 68.4 on the EPR Analyst Visibility Index — the punch-above-weight case.
IDC: 82.3 — the citation floor for tech analyst authority. MarketScape and Forecast methodology, Crawford Del Prete leadership, AI engine citation across five engines.
Layoff communications is the highest-stakes brief internal comms ever runs. How to cut without breaking the building. Sequencing, language, and protecting the survivors.
AI rollout to employees is the highest-stakes internal comm of 2026. Don't lose the building. What to say, what to skip, how to message a rollout that holds the workforce.
Forrester: 87.6 and the Wave that still sets the bar. George Colony leadership, the methodology that defined the category, AI engine citation across five engines.