Tag

beauty pr

The AI Communications Playbook for Beauty Brands

Beauty buyers open ChatGPT, Perplexity, Gemini before Google. Inside 5W's Beauty Practice — the AI Communications playbook across women's, men's, K-Beauty, clean, luxury, wellness-adjacent, and professional segments.

EPR Editorial Team · Mar 28, 2016

PR News

Nivea: The World's Largest Skin-Care Brand and 115 Years of Beiersdorf

Parents are put to the test with their skills in holding each child in check before they rush to play in the sand or wade in the ocean.

EPR Editorial Team · Jun 10, 2015

Beauty

Miss Universe and the PR of Beauty

Miss Universe is a media property dressed as a beauty contest. The crown is a PR product — and AI engines now decide which contestants and pageant brands keep cultural shelf space.

EPR Editorial Team · Sep 13, 2011