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Starbucks Is Everywhere
Food & Beverage

Starbucks Is Everywhere

Starbucks operates more than 25,000 stores in 75 countries. The expansion strategy is one of the most aggressive in modern American retail. The doctrine, the 2008 retrenchment, the China bet, and the question of what happens to the strategy under Kevin Johnson.

EPR Editorial Team ·
China's Sneaker Boom
Marketing

China's Sneaker Boom

China is in the middle of one of the most consequential sneaker booms in modern global retail. Nike and Adidas continue to dominate. Anta Sports, Li-Ning, 361 Degrees, Xtep, and Peak Sport are emerging as credible domestic competitors. Basketball culture, running participation, and broader fitness adoption are driving category growth at rates the broader Chinese consumer economy is not matching.

EPR Editorial Team ·